What are the responsibilities and job description for the Senior Manager, Marketing (Matrix) position at L'Oreal?
Job Title Sr. Marketing Manager, Matrix Haircare & Styling
Division : Professional Products Division
Location : Hudson Yards, NY
Reports To : AVP, Matrix Haircare & Styling
Who We Are :
For more than a century, L'Oral has devoted its energy, innovation, and scientific excellence solely to one business : Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
At L'Oral Professional Products, our mission is to support hairdressers and develop the hair industry sustainably, and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L'Oral Professionnel, Kerastase, Redken, Matrix, Biolage, Mizani, L'Oreal Technique and Pureology.
What You Will Do :
Accountable for growth and development of the Haircare & Styling business within Matrix, specifically focused on our hero pillars. Responsible for the strategy, implementation, and evaluation of the business in SalonCentric and local chain accounts. As a Sr. Manager the responsibility includes the development and execution of comprehensive marketing strategies, including all promotional activities and product launches. Interact effectively with departments such as : sales, operations, finance, education, public relations, marketing services, creative, sales administration, global marketing team and senior management team. Monitor and analyze business results to recommend opportunities for improving plans and their execution.
Job Responsibilities Include
- Own vision & strategy for launches and hero pillars. Work with POD & cross functional teams to execute key initiatives.
- Ensure that launches are delivered on time and on budget. Strive for executional excellence on all marketing initiatives.
- Own category support calendar and plan including key promotions, in store merchandising, 360 support plans, activations and digital elements.
- Proactively own sales results and category analytics to diagnose the business.
- Develop forecast for areas of Haircare portfolio ownership, track and re-trend as needed.
- Develop pricing strategy and SKU rationalization strategy. Route through necessary approval channels to meet account needs.
- Prepare and deliver presentation to sales and distributor teams.
- Understand market share gaps for both professional and consumer markets, identify white space and strategies to gain share and outperform competition.
- Conduct marketing research, follow up on campaigns and launches, and provide Senior Management team with regular quantitative and qualitative reports.
- Responsible for management meeting prep.
What We Are Looking For :
Required Qualifications :
What's In It For You :
Don't meet every single requirement? At L'Oral, we are dedicated to building a diverse, inclusive, and innovative workplace. If you're excited about this role but your past experience doesn't align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting [email protected]. If you need assistance to accommodate a disability, you may request an accommodation at any time.
Our Safe Together Plan : Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other's health & safety in mind.
Salary : $117,400 - $167,300
