What are the responsibilities and job description for the Digital Media Marketing, Manager- Public Relations Agency Job at Larson Communic position at Larson Communications?
Digital Media Marketing, Manager - Public Relations Agency
Larson Communications provided pay range
This range is provided by Larson Communications. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
56,500.00 / yr - $84,000.00 / yr
Digital Marketing Manager
Are you interested in pursuing a career in communications on the national stage? Are you passionate about helping innovative organizations make a great impact on our nation’s schools? Does an organization with a diverse and high-profile client base that will provide great opportunities for professional growth and good compensation sound appealing? Then read on :
Larson Communications is a growing public relations firm that has developed a reputation as the nation’s premier public education reform communications organization. With team members in San Francisco Bay Area, Los Angeles, Chicago and Denver, we serve clients across the country as they do positive work with thousands of children and families.
Larson Communications has a values-driven culture. We believe in cultivating a work environment for all that fosters a dedicated, passionate and high-performing team. Our shared values of service, commitment to excellence, integrity, team and passion fuel our work. We strive to have a team that is reflective of our clients and the communities they serve. We welcome applicants of diverse backgrounds with unique perspectives who can complement our existing team.
Our seasoned, nimble team has over eight decades of experience in raising the visibility of great organizations, including some of the most innovative charter school and education reform organizations in the country. We celebrate this cause, our spirit of collaboration, and are looking to bring aboard a self-motivated, highly skilled Digital Marketing Specialist to join our team.
As the Digital Marketing Manager your job duties will include :
- Support the Digital Marketing Director to plan and execute digital marketing campaigns, including web, SEO / SEM, email, social media and display advertising.
- Act as a primary contact with clients, continually fostering strong relationships.
- Measure and report on the performance of digital marketing campaigns, helping clients understand progress towards their communications objectives.
- Identify trends and insights and optimize spend and performance based on these insights.
- Plan, execute and measure experiments and conversion split tests across digital marketing channels.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Create compelling marketing copy for paid ads, landing pages and email campaigns.
- Mentor and manage the daily work of support staff.
- Stay updated on the latest cutting-edge trends in digital marketing and lead how Larson Communications integrates these trends.
- Serve as an ambassador of Larson Communications when networking with clients and professional peers.
Qualifications and skills required :
Benefits include :
Location : Larson Communications offers a remote work environment.
Send resumes to info@larsonpr.com with heading ‘Digital Marketing Manager application for Larson Communications JV25’ along with a cover letter. To be considered, please incorporate the word ‘pineapple’ into your cover letter. Please no phone calls.
Seniority level
Mid-Senior level
Employment type
Full-time
Industries
Public Relations and Communications Services
J-18808-Ljbffr
Salary : $56,500 - $84,000