Associate Manager, Social Media Marketing

POSITION          Associate Manager, Social Media Marketing

REPORTS TO     Manager, Social Media Marketing

WHO WE ARE   More than just cookware, Le Creuset has been a colorful companion to meals and memories around the world since 1925. Respect for tradition and authenticity have been Le Creuset’s guiding principal for nearly 100 years – our passion for superior artisanal quality, exceptional design, and European craftsmanship have remained constant.

WHO YOU ARE As the Le Creuset Associate Manager, Social Media Marketing, you will be a critical member of our Marketing Communications team, working closely with the Manager, Social Media Marketing to support brand social media campaigns. You will be responsible for community management, assisting with writing and scheduling social posts, creating and curating content, editing social-first videos, reporting on digital analytics, and more.

YOUR DAY-TO-DAY       

• Work closely with the Manager, Social Media Marketing to execute comprehensive social media strategies across Instagram, Facebook, TikTok, Pinterest, Twitter/X, YouTube, and LinkedIn for @LeCreuset
• Assist with writing, scheduling, and publishing brand social content across all social channels
• Own all aspects of community management, including replying to audience comments, monitoring response trends, pursuing outbound social engagement, and facilitating communication with the consumer services team as needed
• Capture and edit compelling, high-quality vertical video content for Instagram and TikTok at retail stores, photo shoots, etc.
• Source, curate, and organize relevant, on-brand user-generated content
• Ensure all social content and messaging adheres to brand guidelines, maintains a consistent brand voice and image, and aligns with each social platform’s specific audience
• Support content creation workflow by writing briefs and shipping samples to content creators, third-party agencies, and in-house creative team
• Stay current with industry trends and platform updates, identifying new opportunities to optimize content and drive engagement
• Work closely with Manager, Social Media Marketing to compile analytics, create reports on key metrics, and analyze data to recommend strategic changes
• Facilitate collaboration between cross-functional teams, providing information to retail, wholesale, and e-commerce divisions when relevant

WHAT WE’RE LOOKING FOR   

• Must be located in the Charleston, SC area
• Bachelor’s degree or equivalent, with a major in marketing, communications, or a related field strongly preferred
• 2 years experience in social media management for business purposes
• Highly engaged in social media, with a strong understanding of all channels from a business perspective: Instagram, Facebook, TikTok, Pinterest, LinkedIn, Twitter/X, and YouTube
• Experience using third-party social media scheduling and analytics platforms, with a preference for candidates familiar with Sprout Social
• Excellent writing, editing, and proofreading skills, with strong attention to detail and the ability to adapt writing style to suit our brand voice and to suit each social channel
• Keen eye for branding and aesthetics, with the ability to recognize and create content that meets brand standards and supports social media best practices
• Proficient in Adobe Photoshop
• Highly skilled in high-quality vertical video content, including cell phone content capture and mobile video editing optimized for specific platforms
• Self-starter with excellent time management, accountability, problem-solving, and creative thinking skills
• Ability to work effectively with a team and individually in a fast-paced environment with daily deadlines

EXTRA EXTRAS

• All applicants must provide examples of past work to be considered for this position. Please upload a portfolio or provide links to social content you have created for a brand as part of your application.
• All applicants must be based in Charleston, SC. This hybrid position requires 50% of weekly working hours to be spent in-office at the Le Creuset of America headquarters in Charleston, SC.

WHY JOIN US  

Our mission is simple - to inspire and empower people everywhere to make joy through cooking. Our recipe is equal parts passion, hard work and fun with a culture as vibrant as our products. We constantly stretch ourselves and encourage our associates to do the same. When you join Le Creuset, you become part of a dynamic team that focuses on innovation and collaboration. You are part of something bigger…from your first day to every moment thereafter, you’re going to love what you do!

THE PERKS

• Incredible benefits package
• Opportunity: Grow with us, learn with us, become the best version of yourself
• Work/life balance: There's no need to show off your juggling skills; we offer the flexibility and resources to balance both.
• Generous employee discount: How much space do you have in your kitchen? Seriously.     

FLSA STATUS    Exempt             

EEO STATEMENT  Le Creuset is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and associates without regard to race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. All employment decisions are based on qualifications, merit, and business need. Le Creuset seeks to recruit, develop, and retain the most talented people from a diverse candidate pool that represents a variety of backgrounds, perspectives, and skills.