PR Account Executive, Beauty + Wellness

The Lede Company is seeking a PR Account Executive or Senior Account Executive to join its Beauty team in our New York office. The AE/SAE will play an integral role in supporting Beauty & Wellness clients and will generally support 5 - 8 retainer accounts and projects.

ROLE & RESPONSIBILITIES

• Help develop and pitch compelling stories and narratives on behalf of clients to secure consistent product-centric coverage and overall develop strong brand awareness 

• Lead select client programs and campaigns from planning to execution 

• Write, proof and edit a variety of PR and marketing materials, while contributing as a team member on client accounts

• Oversee junior team members to review client agendas, recap reports and clips, while also mentoring them

• Manage day-to-day client tasks, including being responsive to incoming client communications and requests

• Help develop and ideate client PR strategies such as client messaging, media influencer targets, creative seeding ideas, etc.

• Work alongside partner teams within the agency as well as client partner agencies

• Support onsite at events, coordinate logistics at all stages of programming, and coordinate retail promotions

• Contribute to monthly, project and/or event reporting and recaps across all clients

QUALIFICATIONS

• Prior PR, media relations, and account management experience in the beauty and wellness vertical; agency experience preferred

• Bachelor’s degree in communications, public relations, marketing, or related field

• Exceptional written, verbal and presentation skills 

• Outstanding interpersonal skills 

• Business acumen with the ability to effectively communicate with clients and internal teams

• Meticulous attention to detail

• Ability to effectively handle multiple projects simultaneously in a fast-paced environment

• Proficiency in social media platforms and digital marketing

IDEAL CANDIDATE

• A collaborative team member and an out-of-the-box thinker 

• An enthusiastic professional with a passion for communications and deep expertise in building, stewarding, and growing relationships  

• A strong communicator, researcher, and strategist who is obsessed with delivering great work  

• A self-starter with energy and creativity who passionate about beauty, wellness and culture 

ADDITIONAL DETAILS

• Hybrid; minimum 3 days a week in-office

• Some evening and weekend hours will be required
   

The Lede Company is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

ABOUT THE LEDE COMPANY

The Lede Company is a full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment, brand and nonprofit sectors. With dedicated Talent, Music, Strategic Communications, Brand, Content and Social Impact divisions, we work with our clients to advance business and social outcomes through innovative storytelling, media, campaigns and partnerships. Our service offerings draw on our expertise, relationships, and resources, all of which enable us to exceed client expectations and ultimately, deliver results.