What are the responsibilities and job description for the Product Marketing Manager for LED Lighting position at LEDVANCE?
Product Marketing Manager – LED Lighting
LEDVANCE is a world leader in innovative lighting products as well as intelligent and connected lighting solutions. The company is an offspring of OSRAM, combining traditional general illumination with modern, ground-breaking lighting technologies.
LEDVANCE has a new position for a person looking to manage a product portfolio comprised of LED light bulbs within the Downlight family of LED lighting. LEDVANCE is currently in this space and is seeking individuals looking to join a growing team working with both the retail [residential] and commercial [professional] lighting channels. This position will be located in our Americas headquarters in Wilmington, Massachusetts.
The ideal candidate for this role will possess an understanding and execution skills to :
- Identify and define the product portfolio strategy for the Product Line(s)
- Manage the product portfolio from “cradle to grave” in particular product phase in and phase out
- Be an integral component of the Product Introduction Team (cross-functional internal team) comprised of non-reporting but critical groups to new launches
- Undertake market research to ascertain purchase intent, trends and future direction
- Become internal expert and benchmark portfolio relative to technical, financial and market
- Create and articulate the product’s reason to buy and end-customer purchase strategy
- Communicate product and portfolio graphic strategy within defined brand parameters
- Develop internal and external sale proposition for the portfolio along with Sales and Marketing
- Own the product development, targeted channel / segment launch and inventory position
- Fully-embrace sales budget, margin and profit targets and product forecasting
- Travel domestically and internationally as product representative to accounts and production locales
- Work independently, report status on goals / targets to management yet align with larger group
- Write and clearly give presentations to management team and customers articulating product strategy
Experience and Education :
What LEDVANCE offers :
Additional Information
