What are the responsibilities and job description for the Product Marketing Director, Member Engagement position at LendingClub?
Current Employees of LendingClub : Please apply via your internal Workday Account
LendingClub Corporation (NYSE : LC) is the parent company of LendingClub Bank, National Association, Member FDIC. We are the leading digital marketplace bank in the U.S., having helped our nearly 5 million members secure over $90 billion in loans to refinance high-cost debt and achieve their financial goals. Members today have mobile-first access to a growing range of products and services designed to work seamlessly together to deliver value in new ways. Everyone deserves a better financial future, and our team is committed to making that a reality. Join the Club!
About the Role
At LendingClub, Product Marketers have end to end accountability for their products strategy and execution. We’re looking for a Product Marketing leader to lead marketing to drive Member Engagement and Long-term relationships with LendingClub leading to multi-product penetration and brand preference. They will leverage our suite of product offerings across Lending (Personal loans, Auto refi, Purchase Finance), Banking, DebtIQ (credit monitoring), Digital App, etc. and orchestrate optimal customer journeys by segment and channel.
The ideal leader for this role brings a strategic, creative, analytical and results-oriented growth mindset. Armed with a passion for finding unique and innovative ways to market products, acquire and engage members, you'll bring together an incredible team of marketers to create activities that drive the revenue, growth, and brand value. This includes identifying an optimal cross-sell, offer hierarchy and rotation strategy. Product Marketing is the heartbeat of the company and the voice of the customer, you will keep the organization connected to our Member needs through research and analysis to ensure we continually innovate to serve them best.
This is a highly visible role that requires partnership with leadership across business lines, marketing, product, engineering, risk and finance. This is a great opportunity for a marketing leader with demonstrated Product and Growth-marketing experience who is excited to build upon the current capabilities for one of the company’s most important growth vectors.
What You'll DoBe the Voice of the Members
- You will build a deep understanding of the customer’s needs, market, the competitive landscape and how LendingClub’s offerings and experience can best deliver those needs in a compelling and differentiated way.
- Working with our brand team, develop and optimize Membership value proposition and build integrated go-to-market strategy across channels and segments.
- Iterate on ideal product offering, positioning, and proof points through ongoing research and analysis.
Lead Strategy & Execution
Innovation
Leadership
About You
Work Location
San Francisco
We are currently working a hybrid schedule and our teams are in-office Tuesdays, Wednesdays, and Thursdays.
Time Zone Requirements
Primarily PT
Travel Requirements
If you need to travel for work, LendingClub will cover your travel-related expenses.
Compensation
The target base salary range for this position is 157,000-180,000. The position is also eligible to receive a bonus (which is based on company performance, employee performance and eligible earnings), equity, and benefits. Our salary ranges, other compensation and benefits offered are determined by role, experience level and location.
We’re creating new financial services solutions for our members based on fairness, simplicity, and heart, and we treat our employees the same way. We offer a competitive benefits package that includes medical, dental and vision plans for employees and their families, 401(k) match, health and wellness programs, flexible time off policies for salaried employees, up to 16 weeks paid parental leave and more.
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Ready to apply Before you do, make sure to read all the details pertaining to this job in the description below.
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LendingClub is an equal opportunity employer and dedicated to diversity, equity, and inclusion in the workplace. We do not discriminate on the basis of race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), gender, gender identity, gender expression, sexual orientation, age, marital status, veteran status, disability status, political views or activity, or other applicable legally protected characteristics. We believe that a variety of perspectives will make our teams and business stronger as we work together to transform the traditional banking system.
We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, please contact us at interviewaccommodations@lendingclub.com.
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