Demo

Manager, Email Marketing

Lighthouse Professional Services
Southington, CT Temporary
POSTED ON 2/18/2025
AVAILABLE BEFORE 5/14/2025

Job Description

Job Description

Lighthouse Professional Services a division of Staffing 360 Solutions group, is proud to be a “Best in Staffing 2025” award winner. We have over 50 years of experience placing people with small and global companies. Our offices in New York, Connecticut, and Massachusetts serve clients nationwide.

We are currently seeking a Manager- Email Marketing for a client REMOTE. in the US.

Duration : 3 month Contract

Location : REMOTE

Pay Rate : $$57.50-60.50 per Hour DOE

DESCRIPTION

  • Plan, develop and implement email campaigns to line of business clients that factor in the full customer journey across all channels, drive customer and prospect engagement and improve conversions.
  • Develop email marketing plans, tactics, and testing for one-time and on-going campaigns with internal and external partners leveraging previous campaign experience, competitive research, and email best practices.
  • Scale and improve email campaign performance through automations, journey building, and triggered campaigns.
  • Comfortable representing email marketing team in meetings to report on campaigns and provide strategic advice.
  • Ensure accuracy of list data and its sources, data integrity, segmentation, timely scrubs of opt-outs, targeting logic, and dynamic content.
  • Collaborates with other channel owners, stakeholders in marketing, analytics, IT, to create customer lifecycle journeys that are scalable, automated, personalized, and multi-channel.

Compliance & Regulatory Review Process & Documentation

  • Work closely with legal and compliance teams to ensure compliance with all regulations, policies, and procedures.
  • Skills and Responsibilities Required

  • Marketing background, with copywriting experience preferred.
  • Exceptional communication, problem solving and project management skills.
  • Requirements :

  • 6 years in direct marketing, email marketing.
  • Candidates with advanced degrees (Associates, Bachelor’s, and / or Master’s) preferred, yet a High School diploma or GED is required. Candidates with some combination of coursework and experience, or else extensive related professional experience, are eligible for consideration.
  • Must have experience using Salesforce Marketing Cloud in a B2C and / or B2B environment managing campaigns & journeys.
  • Self-motivated and resourceful, thrives in a dynamic, changing environment.
  • Consistent results in a fast-paced, evolving environment with ability to multi-task and prioritize.
  • Qualified candidates are encouraged to apply immediately!

    Please include a clean copy of your resume, salary expectations and any references.

    LP360

    Salary : $58 - $61

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