Demo

Growth Marketing Lead (Remote)

Livepeer
Brooklyn, NY Remote Full Time
POSTED ON 1/21/2025 CLOSED ON 2/4/2025

What are the responsibilities and job description for the Growth Marketing Lead (Remote) position at Livepeer?

Location : Remote

Compensation : Competitive Salary Benefits

About Livepeer AI :

Livepeer is on a mission to build the world’s open video infrastructure. Founded in 2017, it is the world’s first open-source protocol for decentralized video streaming, built on Ethereum. The project has empowered developers to create scalable, cost-effective, and censorship-resistant video applications. The Livepeer network has transcoded billion of minutes, serving Web3 and Web2 platforms across gaming, entertainment, social media, and beyond.

In 2024,  Livepeer AI  was introduced, unlocking Livepeer’s compute network for AI inference workflows. From real-time video transcription and object detection to scene recognition and AI-powered editing, Livepeer AI brings advanced machine learning directly into the decentralized video stack. These new tools not only reduce costs but also empower developers to build richer, smarter, and more engaging video experiences—whether for Web3 platforms, AI-powered dApps, or even traditional video use cases.

Your Role :

Are you a storyteller, strategist, and meme wizard all rolled into one? Do you thrive at the intersection of creativity and data? As Livepeer’s Growth Marketing Lead , you’ll be the driving force behind our content and growth initiatives.

You’ll craft compelling narratives, create buzzworthy content, and connect with developers, node operators, and AI visionaries around the world. Think of yourself as the architect of our brand’s voice, ensuring every tweet, post, or blog inspires and informs. If you have a knack for turning technical ideas into relatable stories and love scaling communities, this role is for you.

Responsibilities :

  • Be a Storyteller : Research the latest trends in Web3, AI, and video tech to craft engaging content, from thought-provoking blog posts to snappy social media updates.
  • Create Compelling Campaigns : Write, edit, and publish clear, concise, and impactful content that positions Livepeer as the go-to solution for decentralized video infrastructure.
  • Own the Content Machine : Build and execute a content calendar that syncs with key launches, events, and community updates.
  • Shape Our Brand : Develop and maintain a brand bible that ensures our voice stays fresh, fun, and consistent across all channels.
  • Get Social : Manage and grow Livepeer’s presence on platforms like Twitter, LinkedIn, Lens, and Farcaster—sparking conversations and building connections.
  • Engage Our Audiences : Segment our diverse audiences and create targeted newsletters tailored to developers, node operators, and ecosystem partners.
  • Measure Success : Dive into analytics to present monthly performance reports to the team, celebrating wins and identifying areas to optimize.
  • Collaborate Creatively : Work with our design agency to create stunning visuals and assets that amplify our stories.

Experience Required :

  • Experience : You have 3 years of experience in content creation, marketing, or brand building, ideally in tech or Web3.
  • Writes Like a Pro : You can write engaging content for diverse audiences—developers, crypto enthusiasts, and industry insiders alike.
  • Is a Web3 Enthusiast : You understand (or are eager to learn about) blockchain, decentralized systems, and the unique quirks of the Web3 community.
  • Thinks Strategically : You know how to connect dots, set measurable goals, and execute campaigns that drive growth.
  • Is Data-Driven : Analytics excite you. You’re comfortable measuring performance, drawing insights, and tweaking strategies.
  • Has Design Savvy : You can collaborate effectively with designers to ensure every piece of content is visually appealing and on-brand.
  • Thrives in Collaboration : You’re a team player who can work with developers, executives, and community members to shape impactful narratives.
  • Compensation and Benefits :

  • Base Salary :  Competitive and dependent on location.
  • Token Package :   Competitive token package with a  3-year vesting schedule.
  • Employee Stock Option Plan :   Competitive ESOP with  4-year vesting  and a  1-year cliff.
  • Holidays :  25 vacation days per year plus any national holidays.
  • Insurance :  Comprehensive  medical, dental, and vision insurance  in applicable locations.
  • Pension :  Company pension contributions in applicable locations.
  • Equipment :  Choose a laptop of your preference (we’ll purchase it for you).
  • Remote Work :  Work anywhere in the world. Global mobility support.
  • Flexible Working :  Flexible hours to support work-life balance.
  • Team-Building :  Regular virtual team-building activities.
  • Latest Tech :  Work with cutting-edge AI and the latest technologies alongside an innovative and entrepreneurial team.
  • Apply Now!

    Join Livepeer AI and shape the future of video streaming and AI tooling.

    Resources to learn more about Livepeer

  • The Livepeer Primer
  • Livepeer snags $20M for decentralized video transcoding
  • Messari Profile
  • Grayscale Livepeer Report
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