What are the responsibilities and job description for the Digital Marketing Strategist position at McCrometer, Inc.?
About McCrometer, Inc.
We are a global leader in flow instrumentation, dedicated to designing, developing, and manufacturing world-class flow measurement equipment. Our impact is far-reaching: our products are used in the oil and gas industry, agriculture and irrigation, water and wastewater systems management, and industrial processes.
Behind the innovations we work on every day is an amazing team with deep expertise in flow physics and real-world operating dynamics who put us at the forefront of flow technologies. Joining us means the opportunity to work hands-on in the field and apply your passion and extensive knowledge to helping customers around the world.
Motivated by the highest possible stakes of climate change and global health, we're working together within a rapidly digitizing industry to find innovative technologies that guarantee the safety of our water and our environment.
We are proud to be a Water Quality company in Veralto (NYSE: VLTO).
The Role
- Create and manage content across marketing channels including website, social media, email, and 3rd party advertising to drive leads, engage customers, and increase sales.
- Develop and implement inbound marketing strategies and campaigns, analyzing and reporting on their effectiveness.
- Work closely with the strategic marketing team to identify market requirements and trends to tailor content to the specific needs of our customers.
Requirements
- Bachelor's degree from an accredited college or university, preferably in marketing, communications, advertising, or design.
- 5 years minimum experience in marketing, journalism, or related fields, with strong project management, organizational, and analytical skills.
