Inside Sales Representative

About Meridian

Meridian Bioscience is a fully integrated life science company that develops, manufactures, markets and distributes a broad range of innovative diagnostic products. We are dedicated to developing and delivering better solutions that give answers with speed, accuracy and simplicity that are redefining the possibilities of life from discovery to diagnosis. We are looking for talented and passionate individuals that help drive our vision. Our innovative culture will allow interested candidates to discover and create, through collaboration, cutting edge solutions to tough problems.

Job Summary

This sales role is meant to be a bridge between sales support and field sales. It is essential for driving sales growth, enhancing customer relationships, and supporting BDMs in expanding the company’s market share through proactive sales efforts and exception customer support. Inside Sales is a pivotal role focused on driving sales growth through proactive selling with prospecting and lead nurturing. This position is dedicated to developing strong relationships with MLS customers and Business Development Managers (BDMs), aiming to expand the book of business in existing accounts and establishing new customer relationships. This role is essential for generating new sales, enhancing the customer experience, and partnering closely with BDMs to drive and achieve the company’s growth and success through efficient pipeline management.

Key Duties

Tasks/Duties/Responsibilities:

• Sales Growth: Aggressively seek out new sales opportunities, nurture leads, and follow a sales plan to exceed goals for assigned accounts/territories.
• Territory Support and Expansion: Collaborate with BDMs to build new customer relationships and expand business within existing accounts.
• Customer Relationship Management: Develop and maintain strong relationships with MLS customers and BDMs to ensure satisfaction and loyalty.
• Customer Support: Provide exceptional support by addressing inquiries, resolving complaints, handling billing issues, and managing technical/quality problems.
• Order and Sales Management: Handle quoting processes and manage sales activities for a seamless customer experience.
• Pipeline and Sample Management: Actively monitor sample statuses and manage the sales pipeline using CRM tools (e.g., SFDC) for accurate forecasting and opportunity realization.
• Training and Development: Engage in training related to product lines, systems, and strategies; assist with product promotions and special projects.
• Proposal and Documentation: Prepare customer proposals, assist in price negotiations, and collect necessary documentation for customer projects.
• Technical Knowledge and Systems Utilization: Provide basic technical knowledge to customers and utilize company systems (Powerlink, MAPICS, MasterCONTROL, etc.).
• Collaboration: Work effectively with technical specialists and manufacturing teams to deliver quality products.
• Key Performance Indicators: Maintain and track critical KPIs including Territory Attainment, Prospecting efforts (Sales Derived Leads), and opportunity realization through sample follow-up, validation, and commercialization conversion rates.

• KEY METRICS FOR SUCCESS:

  Full Pipeline Management with SFDC:

  • Lead conversion and follow-up within 2 business days.
  • Sample placement and follow-up
  • Validation Support
  • Commercialization Support

  Key Metrics Tracked

  • Virtual New Business Visits
  • Prospecting efforts through lead nurturing
  • Prospecting efforts through Sales Qualified Leads (SQLs)
  • Samples, Validations, and Commercialization of New Business

  Performance Reporting:

  • Clearly articulate Opportunities Lost/Won
  • Identify and close new customers
  • Accurately forecast for the territory

Qualifications

• Minimum- BSc in Biology, Molecular Biology, or Life Sciences.
• Preferred: Masters in PhD in Biology, Molecular Biology, and MBA or equivalent would be advantageous.
• 2 years of experience in sales, marketing, or customer service preferred.
• Complete proficiency with Microsoft WORD, EXCEL, as well as Database software and Internet research skills required. MAPICS/INFOR/XA experience a plus. Appropriate use of Harmonized Codes/USDA IREGS.
• Sales experience or a proven track record in an inbound sales environment.
• Strong strategic, consultative, and relationship selling skills.
• CRM experience or familiarity with systems like MAPICS, Powerlink, and MasterCONTROL.
• Excellent time management and organizational skills.
• Ability to prioritize and respond to calls, emails, and documents promptly.
• Maintain strict confidentiality of sensitive data and communications.
• Self-motivated, quick learner with a proactive attitude.
• Exceptional interpersonal, organizational, and communication skills.
• Strong written and oral communication abilities (clear, concise, and honest).
• Ability to multi-task and manage various responsibilities simultaneously.
• Good analytical and quantitative skills, proficient in MS Office (Word, Excel, PowerPoint).
• Outstanding customer service skills.
• Ability to work effectively with other departments.
• Process improvement-driven and customer-focused.
• Goal-oriented with a proven ability to set and accomplish objectives.
• Innovative, creative, and curious with a continuous learning mindset.
• Energetic self-starter with a proactive approach.
• Strong team player with effective collaboration skills.
• Engaging, inspirational, and confident demeanor.
• High integrity and sincerity, with a commitment to high standards.
• Travel: Less than 10%

*We are proud to be an EEO/AA employer Minority/Female/Disability/Veteran. We maintain a drug-free workplace and perform pre-employment substance abuse testing. (USA Only)*