What are the responsibilities and job description for the Social Media Coordinator Job at Metropolitan Market in Bellevue position at Metropolitan Market?
THE ROLE
The Social Media Coordinator is responsible for Metropolitan Market's online presence across all social media platforms. This role creates engaging content, interacts with our followers, analyzes performance metrics, and develops innovative strategies to build brand awareness and foster guest loyalty. The Social Media Coordinator is a creative thinker with excellent communication skills, and a deep understanding of how to leverage social media trends and platform dynamics to drive digital growth for the Company.
MORE ABOUT WHAT YOU'D DO
- Develops and executes targeted social media marketing campaigns to promote new products, special events, and promotions. Leverages influencer partnerships, contests, and seasonal promotions to drive awareness and engagement. Closely monitors metrics, measures results, and ensures success.
- Creates, designs, and schedules engaging posts, stories, reels, and videos across social media platforms including Facebook, Instagram, TikTok, X, YouTube, and Pinterest, while ensuring alignment with our brand standards and company values.
- Works closely with the Marketing team, creative designers, other departments, and external partners to ensure social media content supports broader marketing goals and business objectives.
- Engages promptly and professionally with followers by responding to comments, messages, and inquiries across all social media platforms, including Google business reviews, to foster positive interactions and enhance guest relationships.
- Partners with relevant internal stakeholders to promptly address and resolve guest comments, questions, or feedback, ensuring consistency with Metropolitan Market standards. Proactively informs Marketing Director of guest comments requiring elevated stakeholder involvement.
- Manages and allocates the social media ad budget to achieve growth, engagement, and conversion targets throughout the year. Closely monitors metrics, measures results, and adjusts strategy as beneficial. Keeps Marketing Director proactively informed.
- Monitors and evaluates social media performance using key metrics such as engagement, reach, and conversions. Delivers detailed reports to measure campaign effectiveness and identify opportunities for improvement.
- Continuously researches emerging trends, platforms, tools, and best practices in social media. Develops and implements innovative strategies to ensure content remains engaging and relevant.
- Maintains consistent branding and messaging across all platforms, tailoring content for platform-specific formats (e.g., Instagram Reels vs. TikTok videos) to drive maximum engagement.
- Identifies and cultivates strategic partnerships that enhance brand visibility and align with company goals.
- Other initiatives, as assigned by the Marketing Director.
WHAT WE'RE LOOKING FOR
WHAT WE OFFER
The specific programs and options available to any given team member are dependent upon eligibility factors such as position, date of hire, work location, and terms of applicable collective bargaining agreements.
OTHER THINGS TO KNOW
Employment may be dependent upon successful background check and reference checks. All store employees must have a valid Washington State Food Workers Card to begin work.
Equal Employment Opportunity (EEO) : It is the policy of Metropolitan Market, LLC that all employees and applicants be afforded equal opportunities in employment without regard to race, color, sex (including gender identity and gender stereotypes), national origin, religion, disability, or retaliation for engaging in an EEO protected activity. The Company prohibits discrimination or harassment based on any of these categories, as well as on age, genetic information, sexual orientation, marital status, status as a parent, military service, or any other bases protected under applicable local, state, or federal law.
Salary : $86,500 - $100,000
