What are the responsibilities and job description for the Digital Marketing Specialist position at Mighty Media Solutions LLC?
***MUST BE LOCAL DO NOT APPLY IF YOU DON'T LIVE IN NH***
In Office position (Auburn NH)
The Role:
The Digital Marketing Specialist is responsible forcreating, executing, and monitoring online marketing campaigns across various digital channels to promote our clients' products or services, aiming to generate leads and increase sales by driving traffic to the company website and social media platforms through strategic use of digital tools and platforms.
Essential Duties and Responsibilities:
- Design and implement digital marketing campaigns across multiple channels such as; social media ads, google paid advertising, and search engine optimization (SEO) to reach target audiences.
- Produce engaging and relevant content such as blog posts and articles to attract and retain customers.
- Analyze website content and structure to improve search engine ranking and organic traffic.
- Manage paid advertising campaigns on platforms like Google Ads, Facebook Ads, and other relevant networks.
- Monitor campaign performance metrics using analytics tools to measure ROI, identify trends, and optimize strategies.
- Conduct market research to understand customer behavior, competitor landscape, and emerging digital trends.
- Prepare regular reports on campaign performance, key insights, and recommendations to stakeholders.
Work Experience & Skills:
- Bachelor's degree in Digital Marketing or related field (preferred)
- 5 years of experience in a similar role
- Expertise in various digital marketing channels, including SEO, SEM, social media marketing, email marketing, and content marketing.
- Ability to interpret data, analyze campaign performance, and draw actionable insights.
- Strong writing and editing skills to produce engaging content across various platforms.
- Basic understanding of design principles to create visually appealing content.
- Familiarity with digital marketing tools and platforms like Google Analytics, social media dashboards, CRM systems, and website analytics.
- Effective communication to collaborate with cross-functional teams and present findings to stakeholders.
- Must be able to work under pressure and meet deadlines, while maintaining a positive attitude and providing exemplary work
- Work independently to carry out assignments through completion within parameters of instructions given, prescribed routines, and standard accepted practices
- Drive to research best practices
- Attention to detail while balancing multiple priorities and accounts
About Us
Mighty Media Solutions LLC is one the fastest growing marketing agencies in New England and we strive to break the mold and free business owners from stock images and inconsistent content. We provide a personal touch to their brand by highlighting their best assets, THEIR TEAM. We do this by taking pictures and video of the business in action. Customers want to know who businesses are, and we are here to help them do just that. We pride ourselves on helping local businesses grow their brand in their community and become the business their neighbors know and trust.
Compensation & Benefits
- $30-$40/hour (dependent upon education and experience) paid weekly
- Hybrid work schedule; Monday-Thursday in office, Friday work from home
- Flexible Schedule
- PTO
- Birthday Day Off
- 8 Paid Holidays
- Companywide paid week off between Christmas and New Year's
- Regular companywide outings/events
Job Type: Full-time
Pay: $30.00 - $40.00 per hour
Benefits:
- Flexible schedule
- Paid time off
Schedule:
- Monday to Friday
Work Location: In person
Salary : $30 - $40