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Assistant Social Buyer

MRM
New York, NY Full Time
POSTED ON 3/20/2024 CLOSED ON 4/17/2024

What are the responsibilities and job description for the Assistant Social Buyer position at MRM?

We are seeking an Assistant Social Buyer to join our Media team in New York. This position is responsible for providing support to the Media team across all aspects of paid Social. Job responsibilities include the usage of social platforms tools and data to activate campaigns as one part of multichannel media plans; collaborating amongst the team to launch social media campaigns and complete special projects; and stewarding buys to ensure they meet their defined KPIs.
We are looking for a positive addition to our team; someone who is looking to dive in, learn and grow and help us further our media efforts at MRM. In return, we offer an environment that is challenging, creative and supports individual professional development.
Our team members collaborate with account services, strategy, creative and data & analytics teams daily and gain exposure to a wide variety of marketing programs. MRM Media offers an exciting opportunity to learn about marketing across sectors, and types of programs (awareness, engagement, conversion), while increasing depth of experience in your focus area.

Key responsibilities will include:

  • Develop tactical media plans that include audience, creative and other strategies designed to meet the goals of a given campaign
  • Collaborate with the planning team to develop RFPs and the social team to analyze and determine recommended partners
  • Launch paid social campaigns on platforms that may include, Facebook, Instagram, TikTok, Twitter, Pinterest, and LinkedIn
  • Support the Media team in pushing the boundaries of media planning, while focusing on core business
  • Foster strong relationships within the team and across implementation partners; providing direction on segmentation, targeting/placement, flighting, and trafficking
  • Provide input on placement naming convention and trafficking strategy
  • Review performance reports, extract actionable insights, i.e., explaining the why behind the data, and recommend optimizations
  • Keep a finger on the pulse of media and marketing trends, tactics, and emerging opportunities, especially amongst the social channels (e.g., Clubhouse, Twitch etc.)
  • Read industry trades and share relevant content with others
  • Continuously and proactively provide suggestions as to how we might accelerate the client’s growth; ranging from tried & true (elsewhere) to unexpected & promising

Required Skills:

  • Media experience through a full-time role or internships is a plus
  • Solution-oriented, inquisitive, persistent, detailed, creative, collaborative
  • Strong verbal/written communication
  • High energy and ability to produce high-quality work quickly
Expertise in managing numbers – if you can whip through an Excel or navigate an in-platform performance document, you’ve got an ace in your pocket

About MRM

MRM is a modern relationship marketing agency that delivers transformative creative solutions at the intersection of business, culture, and technology. MRM operates in a borderless, integrated way, to allow for greater collaboration and velocity—all to the service of helping businesses grow meaningful relationships with people. MRM is part of McCann Worldgroup and the Interpublic Group of companies (NYSE: IPG), and spans 35 offices across North America, Latin America, Europe, the Middle East, and Asia Pacific. For more information, please visit www.mrm.com

We love our diverse workplace! MRM is an equal opportunity employer and does not discriminate on the basis of race, color, gender, religion, age, sexual orientation, national or ethnic origin, disability, marital status, veteran status or any other occupationally irrelevant criteria.

The salary range for this position is $45,000 to $50,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; the associated discipline; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Salary : $45,000 - $50,000

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