What are the responsibilities and job description for the Marketing Manager position at MY OUTFIT ONLINE?
Marketing Manager – Social Media & Community Growth [not entry level]
We’re hiring a Marketing Manager who lives and breathes social media, understands platform shifts before they happen, and knows how to turn engagement into real brand growth. This role is for a high-level strategist and trend-spotter who can craft bold, data-driven campaigns while fostering a deep, organic connection with our audience.
You’ll work closely with the Head of Marketing to elevate our brand presence across Instagram, TikTok, Pinterest, and emerging platforms. This is a fast-paced, community-driven role where agility, intuition, and creative problem-solving are key.
If you’re someone who can spot trends, scale content, and build an engaged audience that translates into real revenue, we want to hear from you.
Key Responsibilities
1. Real-Time Social Media Strategy – Stay ahead of cultural shifts and emerging trends, ensuring our brand remains relevant, engaging, and at the forefront of conversation.
2. Community Engagement & Growth – Develop and execute strategies that deepen audience connection, increase organic reach, and turn followers into loyal customers.
3. Data-Driven Optimization – Analyze social media performance, engagement patterns, and audience behavior to refine strategies and maximize impact.
4. High-Impact Content Execution – Lead content planning, ensuring every post, story, and campaign is aligned with our brand voice, visually compelling, and designed to perform.
5. Influencer & Creator Partnerships – Identify and collaborate with creators, ambassadors, and tastemakers to amplify our reach and credibility.
6. Cross-Platform Experimentation – Test and adapt content for different social platforms, from short-form video on TikTok to community-driven content on Instagram and beyond.
7. Agility & Speed – Move quickly in response to viral moments, algorithm changes, and audience feedback, always staying two steps ahead.
Qualifications
1. Industry Experience – 3-6 years managing social media for a fashion, beauty, or lifestyle brand, with proven results in growth and engagement.
2. Deep Social Media Fluency – Strong understanding of platform algorithms, engagement strategies, and what makes content perform.
3. Creative & Analytical Balance – Ability to craft compelling content while leveraging data insights to refine and optimize strategy.
4. Leadership & Execution – Experience managing creative teams, executing campaigns, and maintaining momentum in a fast-moving environment.
5. Passion for Culture & Community – A natural ability to connect with online communities, understand their behaviors, and create content that resonates deeply.
Goals
1. Grow Our Social Presence – Increase followers, engagement, and organic reach across all platforms.
2. Build a Loyal Community – Foster meaningful, two-way connections with our audience through content, conversations, and collaborations.
3. Turn Content into Revenue – Drive traffic, sales, and brand equity through strategic storytelling and platform mastery.
Perks
- Competitive PTO Program
- Growth Opportunity Within the Organization
- High-Impact Role with Direct Influence on Brand Growth
- Collaborative, High-Energy Work Environment
- Conveniently Located Office
- Friday Lunch
This is a full-time position for a candidate looking to take ownership of our social media platforms.
- If you have a vision for marketing, a deep understanding of brand storytelling, and a passion for building communities that drive business growth, we encourage you to apply.
Job Type: Full-time
Pay: $60,000.00 - $72,000.00 per year
Benefits:
- Employee discount
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Education:
- Bachelor's (Required)
Experience:
- Marketing management: 2 years (Required)
- Social media management: 2 years (Required)
- Adobe Illustrator: 2 years (Required)
- Video editing: 1 year (Required)
Language:
- English (Required)
Work Location: In person
Salary : $60,000 - $72,000