What are the responsibilities and job description for the Brand Marketing Coordinator (Digital) position at Navien?
Position : Brand Marketing Coordinator (Digital)
Location : Irvine, CA
Qualifications, skills, and all relevant experience needed for this role can be found in the full description below.
Job Id : 561
of Openings : 1
Brand Marketing Coordinator (Digital)
Department : Marketing
Employment Type : Full-time
WHAT WE ARE LOOKING FOR
The ideal candidate for this position is experienced in graphic design, database management, and email communication, and will be highly organized with excellent attention to detail. They must also be flexible and able to work well in a team environment, pitching in where help is needed. Essential attributes include excellent communication and interpersonal skills, as well as the ability to multitask and remain focused in a fast-paced, dynamic office situation. This person dives into the details while always keeping the big picture in mind. The Digital Marketing Coordinator must be highly self-motivated, have a positive attitude, be resourceful, and enthusiastic about their work.
Responsibilities :
- Develop internal and external communications activities, including sales & marketing collateral, web content management, social media support, e-communications, presentations, and sales proposals.
- Support the strategy, development, execution, and optimization of digital marketing efforts, including display advertising, mobile, SEM, SEO, backlinking, etc.
- Regularly monitor, proofread, and update multiple websites to ensure all current and correct content is posted. Work with SEO and product teams to provide correct and updated content for website pages. Report and analyze SEO efforts to improve the overall marketing strategy.
- Obtain content and consent for social media efforts and prepare content for multiple media platforms. Regularly monitor social media platforms and provide strategies to improve social media efforts. Distribute posts, answer questions, and provide reports on all social media platforms.
- Organize and maintain multiple database platforms with the latest literature, advertisements, press releases, etc. Maintain a clean and organized Act-On database of contacts and email campaigns.
- Develop and organize multiple customer databases in HubSpot, generate and distribute reports, assist outside partners with HubSpot usage, and distribute company branded emails.
- Work closely with print suppliers and advertising reps to ensure correct & timely production.
- Conduct market research and stay knowledgeable about industry trends.
- Collect, analyze, and recommend new strategies and optimizations for current campaigns to continually improve ROI and reach target goals.
- Engage with editors of industry publications and respond promptly to their requests.
- Oversee online reputation management practices and develop new strategies to continually improve the process.
- Other marketing tasks as assigned.
Requirements :
Pluses :
This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee. Other duties, responsibilities, and activities may change or be assigned at any time with or without notice.
Pay Scale : $24.50-26.50 per hour DOE eligible for an annual bonus
Since 2006, Navien, Inc. has become one of the fastest growing companies in the home comfort sector in North America and has established itself as the leader in condensing technology, providing condensing tankless water heaters, combi-boilers, and wall-hung boilers. In 2024, Navien was recognized as the number one selling manufacturer of gas tankless water heaters and wall-hung boilers in North America. Navien has since grown into the HVAC market with their NPF Hydro-furnace and is now breaking into the water treatment market with scale prevention systems and whole-house filtration.
Navien has achieved international recognition for its sophisticated engineering and robust designs. Backed by our parent company, KD Navien, with more than forty years of experience in advanced boiler and water heating technology, Navien will continue its mission to provide high quality products. Navien products are available in the United States and Canada through a selected network of wholesale distributors.
Navien Inc. is an Equal Opportunity Employer
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Salary : $25 - $27