What are the responsibilities and job description for the Marketing Operations Coordinator position at Nomad Marketing?
Nomad is a boutique marketing operations consulting firm that works with B2B companies globally. Nomad was created in 2016 by two marketing ops experts who wanted to change how companies interacted with marketing technology. We're a tight knit group based in NYC, we're looking for individuals who want to learn about marketing operations to push the boundaries on what's possible in marketing technology.
This is an opportunity for anyone who is interested in learning about marketing operations, revenue operations, and marketing automation. We will spend the first 90 days of your time at Nomad getting you fully immersed and ramped up within marketing operations. After ramp up, you will officially begin your coordinator duties by joining accounts and owning marketing operations projects.
The growth opportunities are endless at Nomad - we spend our time investing in our employees and strengthening their skillsets as well as building their consultant and expert voice.
At Nomad, be prepared to learn Marketo, Hubspot, Pardot, Salesforce, advanced excel, marketing campaigns, HTML, analytics and reporting, and attribution models.
What is Marketing Operations?
Not to be confused with the general term "marketing" or "digital marketing" MOPs is the analytical, technical side that does all of the behind the scenes work for the marketing teams. Ever wonder what happens when you fill out a form and receive an email or a call from a sales rep immediately? Yes, that's us : we built that form, created those flow steps to send an email or notify a sales rep that you are interested, and then we pull all of that data into a performance report, analyze it then present our findings. We have our hands in every bucket and the highest impact : we work in analytics, marketing strategy, with the sales teams, and campaign execution. A strong marketing operations function is at the core of every successful marketing team.
This is where Nomad has flourished, we excel in marketing operations and constantly create new ways to interact with marketing technology and strengthen our analytical thinking. All of this expertise is shared with our clients, as we consider ourselves an extension of their team. Nomad leverages years of experience to help companies become successful by providing them with external marketing operations services.
Nomad works with B2B SaaS companies of all shapes and sizes with teams all around the world. You will be exposed to the startup world and culture that comes with it. We are a roll up your sleeves and get your hands dirty type of company. If you believe in a "that's not my job" situation, then we aren't for you.
In this role, you will
- Learn marketing automation technologies Hubspot, Pardot, Marketo
- Learn Salesforce and sales technologies
- Build and execute marketing campaigns
- Build email templates and landing pages
- Learn basic HTML and coding
- Learn database governance including cleaning data, understanding buyer personas and building segmentation
- Learn how to build marketing reports based on KPIs and how to analzye and present your findings.
- Build and foster relationships with clients via zoom meetings and slack.
- Complete deliverables according to client's deadlines
- TEAMWORK : You are expected to work as a team and be accountable to your team members
- Own client meeting agendas, take notes, and send follow up emails with agreed upon action items.
- Executive meticulous work including quality assurance (QA) checks on client deliverables
- Acknowledge and address client concerns or issues promptly, and know when to escalate to your manager.
- Maintain accurate project documentation
- Own and actively participate in team meetings and provide regular project updates
- Stay driven and curious, keep pushing on your knowledge and mastery of your skillset within the marketing operations field.
- Perform other duties as assigned
The Coordinator role is entry-level, but you will have a high level of exposure from the get-go. The ideal candidate is ready to jump into a wide range of projects that will expand your learning! >
In this role, we require you to have
62,500 - $65,000 a year
Our Total Rewards Package Includes
Top-of-the-line health, dental, and vision insurance
MTA stipend
Wellness stipend
401K plans and matching
Generous PTO policy
Catered lunch every day
At Nomad, we are committed to creating a company where all team members feel included and empowered to have a say in our company's future. We recognize the immense value in having diversity in the workplace and believe our differences make us a stronger organization more adaptable to change. We're proud to be an equal-opportunity workplace.
Salary : $62,500 - $65,000
