What are the responsibilities and job description for the Marketing Director position at Orange Cyberdefense?
Some highlights
We are seeking an experienced and ambitious Marketing Director to lead and execute a targeted marketing strategy for Orange Cyberdefense in the UK.
Based in our London office, this role focuses on building market awareness, driving demand generation, and enhancing engagement across all key channels. The ideal candidate will have a proven track record of delivering results in the cyber security or technology sectors and a deep understanding of the UK business landscape.
Key Responsibilities
Education & Experience
- Being part of an international company yet with local presence
- Build a safer digital society together with us
We are seeking an experienced and ambitious Marketing Director to lead and execute a targeted marketing strategy for Orange Cyberdefense in the UK.
Based in our London office, this role focuses on building market awareness, driving demand generation, and enhancing engagement across all key channels. The ideal candidate will have a proven track record of delivering results in the cyber security or technology sectors and a deep understanding of the UK business landscape.
Key Responsibilities
- Strategic Marketing Leadership
- Demand Generation & Multi-Channel Campaigns
- Digital and Social Media Marketing
- Analyst Relations & Industry Engagement
- Content & Thought Leadership
- Event Marketing
- Analytics & Performance Optimization
- Team Leadership
Education & Experience
- Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
- 8 years of marketing leadership experience, with a focus on demand generation, digital marketing, and B2B technology sectors.
- Strong understanding of the UK market and its specific challenges and opportunities, particularly in cyber security or managed services.
- Expertise in designing and executing multi-channel demand generation campaigns, including ABM strategies.
- Proficiency in digital marketing tools (Google Ads, LinkedIn Ads, SEO tools) and marketing automation platforms (e.g., Marketo, HubSpot).
- Strong analytical skills with experience in performance optimization and ROI measurement.
- Deep knowledge of the cyber security industry, including market trends, buyer personas, and compliance regulations like GDPR.
- Excellent relationship-building skills with industry analysts, media outlets, and key stakeholders.
- Outstanding communication and storytelling abilities tailored to UK audiences.
- Proven ability to manage budgets and lead cross-functional teams.