What are the responsibilities and job description for the Pipeline Acceleration Expert position at PalletTrader?
PalletTrader's mission is to revolutionize the way businesses manage pallets by providing a digital marketplace and pallet management console.
We need a high-performing Demand Generation/Marketing Manager who can develop and execute multi-channel marketing strategies that drive pipeline growth and revenue.
This role requires a strong understanding of B2B/B2C marketing, sales funnel optimization, and pipeline acceleration, as well as experience in executing integrated marketing campaigns.
- Develop and implement lead scoring models to optimize lead quality and conversion rates.
- Collaborate with sales to define lead qualification criteria and performance tracking metrics.
Hiring Priorities
- Familiarity with account-based marketing (ABM) and sales enablement strategies preferred.
- 3-5 years of experience in demand generation, growth marketing, or digital marketing required.