Sr. Graphic Designer Job Num : 56637
Job Description
Position Title : Sr. Graphic Designer
Department : Marketing
Reports to : Creative Director
Location : CA
General Position Summary
The Sr. Graphic Designer will create beautiful, integrated, and effective designs for our brand. They will report directly to the Marketing Creative Director. They have a strong background in visual communication, graphic design with a solid working knowledge of execution and development in an e-commerce and retail environment. They will also collaborate with different departments and individuals to help clearly articulate marketing tactics.
Essential Job Functions
To successfully perform this job, an individual must be able to accomplish each essential function satisfactorily. Reasonable accommodations will be provided to enable individuals with disabilities to perform these essential functions.
RESPONSIBILITIES
- Design, produce, and update printed and digital marketing collateral such as brochures, banners, graphics, signage, web graphics, web mockups and wireframes, landing page templates, event booth graphics and materials
- Apply industry best practices to assignments and able to follow brand guidelines and keep all marketing consistent across multiple platforms such as website, events, email and advertising
- Identify and educate yourself on important industry themes and topics
- Create and implement into designs, compelling, impactful headlines and calls-to-action
- Lead the marketing team in design projects and areas, and collaborate cross-functionally with E-commerce and Logistics team, to achieve goals and project milestones and meet deadlines
- Translate business and marketing objectives into designs that are clear, compelling, and visually engaging
- Create designs for Cases for Causes program and new cases
DIGITAL
Produce ongoing mockups and wireframes for E-commerce and implement landing pages per marketing campaigns and web improvementsManage the collections dashboard and implement any necessary new collections digital assets onto siteExecute, produce, and schedule ongoing email designs for email marketing, Mailchimp platformEdit and produce copy-writing for all design aspects on quality, consistency, clarity, brevity, accuracy, and readability, especially for e-commerce and digitalSupport E-commerce team in color swatch creations and continual feedback on bug fixesProactivity in suggesting improvements and implementing necessary changes on E-commerceDesign and optimize web pages per device, copywriting for web pages, bug fixes, process improvement, maintaining collection assets / pages, product namingConnect online with in store experienceTrack effectiveness of website speed, bounce rate, SEOOn-time delivery of landing pages with mockups and assetsManage All Collections DashboardLead design for email marketing, copywrit for subject line and body, testing emails, A-B testing, coding / designing templates, utilize store management excel doc for featured framesManage and report on Email marketing analysisManage and report on Top Page analysis for bounce rateCreate Event Coupons CollateralCreate Demos on how to setup any new packaging with logistics teamManage project planning : use Asana efficiently (assign people to correct tasks, finish tasks by due date or provide update to stakeholders if pushed back so can reassess timelines, respond efficiently to tasks assigned)STORE / PRINT
Proactive and consistent in finding improvements and process efficiency for all marketing campaigns and store collateral, to make sure the customer experience is great and consistent between store and e-commerceDesign, implement, and assist in shipping of all store marketing collateral, including signage, POPs, and VMDCreate and implement store front facing collateral including storefront posters and design of window displaysDesign ongoing coupons for field marketing events and campaigns, including Influencer MarketingDesign barricade and store collateral for any new store openingsAssist with Store Happiness initiative in creation of staff and HQ t-shirts on a bi-annual basis, our annual birthday events, and internal team events with any design necessaryPerform POP "Audit" (Score) for all stores at least once per quarter to ensure all marketing aligned with current messagingEnsure all stores maintain same look / feel, cleanliness; VMDs, Store Fixtures, Storefront PostersComplete Email marketingOversee printing and shipment of marketing collateral to all stores.Ensure that we're under-budget for print on campaigns.Help initiate new store marketing launch campaigns and prep store briefings for store ops on any design-related itemsCollaborating with Logistics department on recurring print itemsCustomer process improvements via POPs and collateralManage project planning : use Asana efficiently (assign people to correct tasks, finish tasks by due date or provide update to stakeholders if pushed back so can reassess timelines, respond efficiently to tasks assigned)Non-essential Job Functions
OTHER & MISCELLANEOUS
Seek constant improvement, more efficient and less expensive ways and means in work processes.Perform special projects and other miscellaneous duties as assigned by management.Maintain high ethical standards in the workplace.Report all irregular issues and problems to management for solution.Maintain good communication with management, office staff members and outside contacts.Comply with all company policies and procedures.Responsible for maintaining a clean and safe working area.Qualifications
In order for an individual to perform the essential functions of the job, he / she must possess the following qualifications.
EDUCATION
Associate degree or at least some postsecondary education preferred
PROFESSIONAL EXPERIENCE
Degree in Graphic Design or related field1 year of graphic design work and experienceKNOWLEDGE, SKILLS, & ABILITIES
Proficiency in Adobe Creative Suite, expert knowledge of PhotoshopKnowledge of digital optimization across screen sizes and devicesAbility to present concepts and designs to stakeholders in a clear, concise manner and manage project feedback and flowProven ability to work independently and manage a workload of multiple projects in order to meet deadlines efficientlyExperience with responsive websites, email, print, environmental (trade shows) and creative branding workWork Environment & Physical Demands
The work environment characteristics described here are representative of those an employee encounters while performing the essential job functions of this position.
WORK ACTIVITIES
Compiling Information - Observe, receive, and otherwise research information from all relevant sources.Updating and Using Relevant Knowledge - Stay up-to-date on industry trends, development, and technology, and apply new knowledge to job duties.Decision-Making and Problem-Solving - Analyze information and evaluate results to choose the best solution and solve problems.Documenting / Recording Information - Enter, transcribe, record, store, or maintain information in written or electronic form.Establishing and Maintaining Interpersonal Relationships - Develop constructive and cooperative working relationships with others, and maintaining them over time.Communicating with Supervisors, Peers, or Subordinates - Provide information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.Resolving Conflicts - Handle complaints, negotiate, settle disputes, and resolve grievances and conflicts.Performing Administrative Activities - Perform daily administrative tasks such as maintaining information files and processing paperwork.Judging Quality - Assess the value, importance, or quality of things or people.TOOLS & EQUIPMENT
Desktop - or Laptop computers using personal computer system (including word processing, document management, electronic mail, and specialized software for bookkeeping and accounting, payroll, timekeeping, human resources, and other company operations)iPad and accompanying applicationsTelephoneFax and photocopy machineCalculatorsTo apply, please send resume to tsakiyama@pasona.com
Job Details
City : Torrance
State : CA
Job Type : Permanent Job
Salary High :
Salary Low : 100000.00
Languages : English
Hours of Operation : Benefits :
Contact Information
Job Owner : Tomoko Sakiyama
Job Owner Email : tsakiyama@pasona.com
