What are the responsibilities and job description for the Ecommerce Marketing Director position at Planet Interactive?
Location: Chicago, IL
Duration: Full-Time
Schedule: Hybrid
Salary: up to $140k/annually
Our growing client is looking for a full-time E-commerce/ Digital Marketing Director!
Responsibilities:
- Create the annual business plan as it relates to eCommerce strategy and digital marketing tactics.
- Manage P&L and the marketing budget as they relate to the functions managed.
- Develop objectives, strategies, and KPIs for product assortment, pricing, promotions, events, merchandising, 3P seller, and digital marketing tactics.
- Lead new item launches, the Seller Central workstreams, Amazon online marketplace strategy, and performance marketing.
- Manage outside agencies and be the key contact for workflows.
- Ensure the external agencies and vendors are hitting the goals set forth and delivering work that is on brand and strategy.
- Oversee transition from a 2PL model to 3PL model.
- Work with the VP of Marketing to oversee a large website migration transition.
- Provide key stakeholder presentations, recaps, and reporting.
- Own B2B marketing tool strategy and identify gaps where new digital platforms can come into play.
- Oversee the PIM/DAM platform and manage one PIM/DAM direct report.
- Work cross-functionally with internal teams such as finance, inventory management, sales, QA, operations, procurement, and other key stakeholders.
- Analyze reports and make changes to the strategy based on results.
Qualifications:
- Director level or ready to step into a director role!
- Experienced with e-Commerce strategy/execution.
- Experienced with Amazon online marketplace and other online marketplaces.
Salary : $140,000
