Director of Marketing

Proficio is an award-winning managed detection and response (MDR) services provider. We provide 24/7 security monitoring, investigation, alerting and response services to organizations in healthcare, financial services, manufacturing, retail and other industries. Take a video tour of our global network of 24/7 Security Operations Centers (SOCs).

Proficio has been highlighted in Gartner's Market Guide for Managed Detection and Response Services for the last five consecutive years. MSSP Alert ranks Proficio among the top 250 global Managed Security Services Providers (MSSPs).

We have a track record of innovation. Proficio invented the concept of SOC-as-a-Service. We were the first MSSP to provide automated response services and are the only company in our space with a patent for cyber risk scoring and security posture gap analysis.

Our typical client is a medium to large-sized organization that lacks the in-house resources to address the challenges of a rapidly changing threat landscape. The difficulty of hiring and retaining cybersecurity professionals are widely understood. Our prospective clients are also challenged to effectively harness technology and build hardened processes that reduce the risk of security breaches.

While Proficio has developed a unified service delivery platform designed to meet the needs of the most demanding clients, what sets us apart is the quality and passion of our people. We believe the SOC of the Future will meld the creativity of human intelligence with the power of advanced technologies like AI.

Proficio's commitment to developing and promoting our team members is unparalleled in our industry. Most of our senior managers were promoted from within.

The Role{​{​{​{:}

}}}We are seeking a Director of Marketing to manage brand development, sales support, lead generation, and partner adoption. The Director will be charged with creating and building a long-term committed emotional connection with Proficio prospects, customers, strategic alliance partners, resellers, industry analysts, and employe

es.Organization Leadership{​{​{​

• {:}}}}Strong partner to the VP of Sales, Product Development, and Proficio leadershi
• p teamForward thinking executive with success as a marketing leader and strategist in dynamic, fast-paced enviro
• nmentsPassionate brand ambassador dedicated to exce
• llenceInnovation Cultivator who uses internal and external networks to constantly learn, grow and i
• mproveBusiness savvy professional focused on driving sales and profit alongside the leadershi
• p teamKnowledgeable and experienced with new marketing tools and forms of market development including AI and other resou
• rces. Agile leader with strong interpersonal skills and organizational savvy to lead, navigate and support
• changeNimble professional with the ability to move quickly and decisively in a very fast-paced, ever-changing envir
• onment Supportive and compassionate coach, mentor and leader of a large, comple
  
  

x teamCore Responsibilities{​{

• ​{​{:}}}} Lead strategic brand positioning in a highly competitive en
• vironmentDefine, champion and deliver a highly effective marketing
• strategyDrive marketing creative look, feel and execution for the brand across all
• vehiclesDrive and influence innovative use of social media to build awareness and e
• ngagementLead, nurture and champion new, out-of-the-box thinking that results in breakthrough ideas to lead the bran
• d forwardEnsure creative is compelling and remains on brand while clearly articulating core brand attributes and points of differentiation to dr
• ive salesBuild customer awareness, acquisition and e
• ngagementLead brand advertising, PR
• and mediaOwn marketing strategy and spend for
• the brandLead, coach and develop a team of high-performing, results oriented marketing prof
• essionalsLead, coach and develop a team of high-performing business development represe
  
  

ntatives Req

• uirementsAbility to set and communicate a clear vision and drive fo
• r resultsExperienced with both reseller channels and strategic partner development. Experience with Cisco and Microsoft are a big ad
• vantage. Demonstrated strategic agility and busine
• ss acumenCapable of developing leaders and building a highly effective and eng
• aged teamExceptional written and verbal communicati
• on skillsResourceful marketer who finds creativity, not only in the development of marketing strategy, advertising and programs that drive retail, but also in the execution/application process throughout
• the storeSignificant experience (5 years) in building marketing strategies in creatively driven
• companiesExperience delivering traffic building programs that impact sales with a broad understanding of all areas of the business and the levers required to manage th
• e P&LMust possess a keen sense of trends within the market and have the "touch & feel" necessary to take advantage of market factors to create marketing programs that build
  
  

momentu

• mBenefitsSalary{​{​{​{:}}}} $185,000 package inc
• luding MBO'sOpportunity to work in a progressive organization with structured training and roadmap
• for successHealth, Dental and Vision plans available first o
• f the month Other benefits{​{​{​{:}}}} Health Advocacy Program, Employee Assistance Program, Employee D
• iscount ProgramTax advantage products{​{​{​{:}}}} Healthcare flexible spending accounts, dependent care flexible spending accounts, commuter transit ad parking accounts, health saving accounts, limited purpose flexible
• spending accountsVoluntary benefits{​{​{​{:}}}} Life and AD& D insurance, disability, accident insurance, hospital indemnity, cancer and specified illness insurance, critical illness, Info/Armor, legal insurance, pet ins
• urance, a
• uto and home401K
• planGym reimbursementProfic
  
  

io is an EOE EmployerProficio collects certain personal information upon your submission of an application for an open position. More information is available about your consumer rights and our privacy policy at www.proficio.com/privacypolicy