What are the responsibilities and job description for the Marketing Operations Specialist position at reLink Medical®?
At reLink Medical, we're dedicated to revolutionizing the medical equipment disposition industry. Our team is passionate about empowering healthcare professionals and creating a positive impact on the community.
About the Role
The Marketing Operations Specialist plays a critical role in ensuring the efficiency and effectiveness of our marketing team. This position is responsible for managing and optimizing marketing processes and technology, enabling our team to execute campaigns smoothly and measure results accurately.
Key Responsibilities
- Oversee the marketing technology stack, ensuring all tools are integrated and functioning optimally.
- Manage relationships with technology vendors and stay abreast of new technologies that could improve marketing performance.
- Schedule, segment audiences, set up automation workflows, and ensure timely delivery of marketing materials.
- Analyze and report on marketing data to help guide strategic decisions.
Requirements
To succeed in this role, you'll need:
- Bachelor's degree in marketing, business, or a related field.
- Proven experience in marketing operations, digital marketing, or a related role.
- Strong understanding of marketing automation tools and CRM systems – Salesforce & Marketing Cloud preferred.
- Excellent analytical skills and experience with data analysis tools.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
