What are the responsibilities and job description for the Marketing Professional position at reSAWN TIMBER co.?
About Us
reSAWN TIMBER co. is a leading provider of high-quality wood products for architectural and design applications.
Our mission is to provide innovative, sustainable, and aesthetically pleasing wood solutions to architects, designers, and builders.
We are seeking a dynamic Marketing Associate to help elevate our brand presence and drive engagement across multiple channels.
Job Summary
The Marketing Associate will report to the Senior Marketing Manager and support our marketing initiatives, manage digital content, and assist in developing strategies to increase brand awareness and lead generation.
Key Responsibilities:
- Develop and execute marketing campaigns, including digital, email, and social media strategies.
- Manage and create content for social media platforms (Instagram, LinkedIn) ensuring consistent branding and messaging.
- Monitor social media trends and engagement, providing insights and recommendations for growth.
- Update and optimize website content for SEO.
- Assist in developing marketing materials, presentations, and sales collateral.
- Coordinate and execute email marketing campaigns.
- Track and analyze marketing performance metrics to assess campaign effectiveness.
- Collaborate with the sales team to align marketing efforts with business objectives.
- Assist in organizing trade shows and events.
- Leverage marketing technology to test, track and report on user engagement to revise and improve strategies.
Qualifications & Skills
- Bachelor's degree in Marketing, English, Journalism, Communications, or a related field.
- 5 years of experience in a marketing role, preferably in the architecture, design, or building materials industry.
- Strong understanding of digital marketing, social media, and email marketing.
- Hands-on experience in Adobe Creative Suite, Canva, or similar design tools.
- Skillful in Photoshop and product photo editing a plus.
- Experience with website content management and SEO best practices.
- Excellent writing and communication skills.
- Ability to multitask and manage multiple projects in a fast-paced environment.
- Highly organized with attention to detail.
