What are the responsibilities and job description for the Business Development Manager position at Right at Home Winston-Salem, NC?
Job Description
Job Description
The Community Relations Manager is responsible for overall management of marketing community relations and related staff, promoting community relationship development throughout the territory, and creating a positive identity for the company through promotional material and personal visits. The manager is responsible for increasing care hours, developing a profitable referral source pipeline, gaining market share, and intake of new clients. The core competencies for a manager : Verbal Communication, Creativity, Organization, Listening, Likability, Tenacity, Energy, and Inspirational / Influential.
ESSENTIAL FUNCTIONS
VERBAL COMMUNICATION
Communicates effectively 1 : 1 and in group settings.
Easily articulates the vision and standards.
Keeps team and referral sources informed.
Communicates information on market share strategy to team.
CREATIVITY
Generates new solutions to problems or suggests innovative improvements to current processes.
Creates promotional material as needed.
Investigates competitive landscape and identifies opportunities to gain market share.
ORGANIZATION
Pre-plans weekly sales activities.
Categorizes referral sources by profitability.
Maintains up-to-date competitive files, charges and pay rates.
Maintains all sales activity in the Customer Relationship Manager database.
Maximizes efficiency and cost effectiveness in daily activities.
LISTENING
Tunes in to the opinions, feelings and needs of people.
Understands the impact of ones behavior on others and is patient and empathetic.
Lets others speak and actively listens to address specific needs.
LIKEABILITY
Builds and maintains trusting relationships with all stakeholders.
Builds referral pipeline by nurturing genuine relationships.
Exhibits friendliness, sense of humor, genuineness and a caring nature.
Even when frustrated, treats people with respect.
TENACITY
Is energized by developing and meeting annual sales goals.
Establishes new sales opportunities.
Passionately strives to achieve positive results.
Conveys strong need to win.
Has a reputation for not giving up.
Continuously asks for the business.
Leverages competitive environment to gain market share.
ENERGY
Presents ideas and data, which outline new service opportunities and sales potential.
Represents the agency in the community, such as health fairs, exhibits, etc
Exhibits dynamism, enthusiasm, charisma, excitement and a positive can do attitude.
Participates in educational opportunities in healthcare.
INSPIRATIONAL / INFLUENTIAL
Coordinates community relations activity with all staff to ensure appropriate follow-up.
Is highly knowledgeable in the agency service lines, service fees and client base.
Proposes services and institutes contractual agreements with clients.
EDUCATION / SKILLS / ABILITIES / AVAILABILITY
College degree and three years of business / marketing experience.
Basic office and computer skills and organizational abilities. Excellent interpersonal relations abilities.
Excellent inside sales and communication skills.
Knowledge of common medical terminology.
Able to work independently, demonstrating sound judgment and documenting activity.
Read, write, speak and understand English as needed for the job.
Be available as required for on-call duty outside of normal office hours.
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