Marketing Assistant

Key Responsibilities:

• Share and demonstrate alignment with company Core Values.
• Work as project manager to help implement and execute Marketing strategy within Marketing team and report back to manager.
• Develops, manages, and reports on marketing campaigns and materials such as advertising, social engagement, dealer support and online promotions; executes the advertising and promotional programs to build customer awareness, repeated purchases and generate qualified leads.
• Responsible for social engagement; Email, Facebook, Twitter, LinkedIn, YouTube, and Google. Execute content creation, schedule deployments, and maintain social calendars.
• Updates and coordinates changes to the website; create monthly updates, videos, monitor performance and page relevancy, form submissions and implements monthly campaigns/landing pages utilizing tools such as HubSpot and WordPress. Other programs used include Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Adobe Premiere Pro, Canva, Google Analytics and Lucky Orange.
• Manages marketing discussions with dealers, marketing agencies, and publications; negotiates agreements and manages the development of sales materials to include print, media, and dealer marketing information.
• Assists with designing and creating brochures, flyers, and direct mail campaigns as well as information displays. Develops merchandising solutions to meet channel specific distribution needs.
• Assists with annual gifts for customers and dealers.
• Works closely with Marketing Manager to define marketing materials and programs.
• Organizes and conducts customer and competitor research. Reports back to Marketing Manager weekly/monthly findings and solutions to improve performance metrics and relevancy in the marketplace.
• Frequent meetings with Marketing Manager to discuss strategy and plan for executing strategy via Zoom, phone call or optional face to face.

To be successful in this position candidate must be:

• Individual must have a passion and background in marketing, ideally within the Ag space.
• Proficient in time and task management, being able to manage responsibilities with limited supervision.
• Have a solid understanding of marketing principles but be adaptable to the company’s specific marketing approach.
• Open to learning and receptive to feedback and new ideas
• Work well with others while leaving ego aside to positively contribute to team dynamics.
• Follow instructions but take the initiative and work independently when needed.
• Have a positive attitude.
• Well-organized in handling tasks and responsibilities
• Motivated by achieving measurable results including a focus on ROI and meeting targets.
• Able to handle frequent changes and adapt to new circumstances.
• Empathize with the target audience and make decisions aligned with their needs and preferences.

Job Type: Full-time

Pay: $30.00 - $35.00 per hour

Expected hours: No less than 40 per week

Benefits:

• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Health savings account
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Education:

• Associate (Preferred)

Experience:

• Social Meeting Marketing: 2 years (Required)
• Marketing: 2 years (Required)

Work Location: Hybrid remote in Redwood Falls, MN 56283

Salary : $30 - $35