Graphic Designer & Social Media Strategist

Graphic designer & Social Media Strategist

Rocket Pop has a unique opportunity for an exceptional individual to join its team in Richmond, VA. The ideal candidate will have experience in designing, developing, and executing a comprehensive social media strategy, while also actively creating engaging content that aligns with the brand’s identity and resonates with the target audience across various social platforms. The ideal candidate will be confident in combining strategic planning with hands-on content production to build a strong online presence for Rocket Pop clients. Adobe Creative Cloud experience required.

This role is for residents of Richmond, Virginia. Although most work can be conducted remotely, there are many responsibilities that require in-person presence. 

Primary Role & Responsibilities:

• Work with a small team of creatives and report to an Art Director
• Study creative briefs and determine client requirements
• Social media engagement and creation/management of complex social content calendars
• Content creation, graphic design (using Adobe Creative Cloud), photography, videography, copywriting, analytics reporting
• Manage vendor quotes and reconciliation data via Excel
• Conceptualize visuals based on requirements
• Create and follow comprehensive Brand Guidelines for clients
• Create brand identity and subsequent collateral
• Create digital and print collateral
• Coordinate with print vendors on quotes, production/fabrication, scheduling, etc.
• Manage website updates (WordPress and/or Squarespace knowledge)
• Manage event marketing and facilitation
• Create content (research, copy, graphics) for monthly e-newsletters
• Create and deliver monthly Google analytics reports
• Travel to print vendors and clients, as needed for print projects

The Ideal Candidate is Efficient in the Following:

• Adobe Creative Cloud (Illustrator, Photoshop, and inDesign)
• Social Media engagement
• Content calendar development and management
• Photography and videography experience preferred
• Microsoft Office
• WordPress 
• Mailchimp
• Familiar with Apple platform
• Managing tight deadlines with multiple clients
• Process management / organization skills are a necessity

What We Do:

Rocket Pop is a full-service marketing agency and production company, providing turnkey solutions for brand development, online marketing, video production, and social media solutions. The organization, founded in 2000 by Scott Dickens, is a boutique agency and production house focused on impact and value for their clients. The company is co-owned by Scott’s wife, Cara Dickens.

Some Benefits include:

• Paid Medical and Dental Insurance
• Paid Vacation
• Paid Time Off