Family Recruitment and Engagement Coordinator

Description

The Family Recruitment and Community Engagement Coordinator (FACE) will be responsible for developing, implementing, and overseeing parent outreach and engagements, selected student activities, and new student recruitment, and Individualized Education Plans. The Coordinator will be responsible for filling available seats at Rooted School by executing strategies to attract and enroll students , and creating a robust waiting list of students interested in enrolling at the school aligned with our plan for strategic growth. tThis role includes outreach, relationship- building, event planning, and relationship-building with community organizations, families, and stakeholders. Success in this role will be measured by specific metrics related to family recruitment, community engagement, and partnership development.

PRIMARY RESPONSIBILITIES

Student Recruitment:

Develop and Implement Recruitment Strategies:

• Design and implement a comprehensive recruitment plan targeting prospective students through various channels, including high school visits, college fairs, online platforms, and community events

Outreach Activities:

• Conduct presentations at high schools, community colleges, and other educational institutions.
• Engage with prospective students and their families through email, phone calls, social media, and in-person meetings.

Follow-Up:

• Maintain a detailed database of prospective students and track all communications and interactions.
• Conduct follow-up communications to guide prospective students through the application process.

Learning Clinician

• Use multiple sources of evidence to assess students learning styles, needs, current performance, competency levels
• Assembles a team of content facilitators to set up learning experiences
• Facilitate content facilitator team to evaluate students overall educational growth
• Work with other school specialists to ensure student experiences and services are provided. 

Event Planning and Coordination:

Recruitment Events:

• Plan, organize, and execute on-campus and virtual recruitment events such as open houses, information sessions, and campus tours.
• Ensure events are engaging, informative, and tailored to the interests of prospective students

Collaboration with Departments:

• Work closely with academic departments and student services to highlight program offerings and student support services.

Promotional Materials:

• Develop and distribute promotional materials, including brochures, flyers, and digital content, to support recruitment efforts.

Data Tracking and Reporting:

Performance Metrics:

• Track and report on key metrics related to student recruitment, including the number of applications received, conversion rates from inquiries to applications, and overall enrollment numbers.
• Analyze data to evaluate the effectiveness of recruitment strategies and make adjustments as necessary.

Market Research:

• Conduct market research to identify trends and opportunities for increasing student enrollment.
• Use insights from research to inform recruitment strategies and outreach activities.

Partnership Development:

Educational Partnerships:

• Develop and maintain relationships with high school counselors, community organizations, and other stakeholders to create pathways for prospective students.
• Collaborate with partners to co-host events and initiatives that promote student recruitment.

Alumni Engagement:

• Engage with alumni to leverage their experiences and networks in recruitment efforts.

Family Recruitment:

Develop and Implement Recruitment Strategies:

• Create and execute a comprehensive plan to recruit families to participate in Rooted’s programs.
• Utilize various channels (social media, community events, partnerships) to reach potential families.

Outreach Activities:

• Attend and present at community events, fairs, and local meetings to promote Rooted].
• Distribute promotional materials and information to targeted communities.

Follow-Up:

• Maintain a database of prospective families and track communications and engagement efforts.
• Conduct follow-up calls and emails to prospective families.

Community Engagement:

Event Planning and Coordination:

• Organize and coordinate community events including the Family Leadership Council  and activities that promote family engagement and program awareness.
• Ensure events are inclusive, accessible, and culturally relevant to the target audience.

Partnership Development:

• Establish and maintain relationships with community organizations, local businesses, schools, and other stakeholders.
• Collaborate with partners to co-host events and initiatives that support family recruitment and engagement.

Volunteer Coordination:

• Recruit, train, and manage volunteers and student ambassadors to assist with family recruitment and community engagement activities.

Data Tracking and Reporting:

Performance Metrics:

• Track and report on key metrics related to family recruitment and community engagement (e.g., number of new families recruited, attendance at events, partnership developments).
• Use data to assess the effectiveness of strategies and make adjustments as needed.

Feedback Collection:

• Gather and analyze feedback from families and community members to improve recruitment and engagement strategies.

Requirements

Qualifications 

Skills 

Proven relationship building skills with exceptional ability to collaborate within and across teams 

Demonstrated ability to handle multiple projects concurrently 

Proficient computer and technological skills

 Professional orientation – appearance, communication, organization and attitude 

Experience 

Project management experience 

Experience working with students and families from historically underserved communities

  Spanish language proficiency desired but not required 

 Computer and internet access from home