Marketing Automation Specialist

Job Title

Marketing Automation Specialist

Job Description

Are you looking to join one of the most highly skilled Marketing Automation teams globally? Our Marketing Automation team are officially some of the best Eloqua users in the world. We put a huge emphasis on upskilling and accreditation so if you're looking to develop your skills in Eloqua, our Marketing Automation Specialist role could be the perfect opportunity for you.

The Marketing Automation Specialist will work as part of our Global Marketing Operations team. You'll be responsible for best practice creation, design, development and optimisation of the buyer journey using the marketing automation platform Eloqua.

This is a varied role not only in terms of the campaigns you'll be building (across email, landing pages, forms and automated campaigns) but also managing email production, test design, quality, and reporting. Your key stakeholders will be Campaign Managers who you'll work with to understand their needs and use your expertise in order to advise on the best solution for them.

Whether it be agency or in-house, we're open to background but we're seeking candidates who are highly organised, really enjoy building digital assets and are used to managing a range of stakeholders within a busy environment.

Location - This role is hybrid, 3 days per week out of our Atlanta Office.

Key Responsibilities

Summary of your day to day?

You will develop and implement A / B testing strategies, personalised content, and dynamic messaging to enhance campaign performance and customer engagement. The role involves managing both one-off and always-on triggered campaigns with complex workflows, optimising lead flow between Eloqua and Salesforce, and ensuring compliance with brand guidelines and data privacy regulations like GDPR and CCPA. Additionally, you will create and update campaign pages in Sitecore, integrate gated content forms, and manage webinars using GoToWebinar. By monitoring and reporting on campaign performance, you will provide actionable insights and best practices to stakeholders. You will also empower digital marketers in executing campaigns, events, paid media, and social activities while acting as a domain expert, offering guidance on data strategy, segmentation, and technical campaign setup.

Skills, know-how and experience :

• Minimum 3 years of experience in Marketing Automation with advanced email marketing expertise.
• Strong understanding of HTML and CSS (including responsive design).
• Solid comprehension of data systems, flow, and management, with strong analytical and data-driven marketing skills.

Preferred :

Perks? We have plenty.

What is it like to work at Sage?

Video : https : / / www.youtube.com / watch?v=h1-vs3zIpnc

LI-SW1

Function

Performance Marketing

Country

United States

Office Location

Atlanta

Work Place type

Hybrid

Advert

Working at Sage means you're supporting millions of small and medium sized businesses globally with technology to work faster and smarter. We leverage the future of AI, meaning business owners spend less time doing routine tasks, like entering invoices and generating reports, and more time pursuing their ambitions.

Our colleagues are the best of the best. Because to achieve extraordinary outcomes, we need extraordinary teams. This means infusing Sage with people who knock down barriers, continuously innovate, and want to experience their potential.

Learn more about working at Sage : sage.com / en-us / company / careers / working-at-sage /

Watch a video about our culture : youtube.com / watch?v=h1-vs3zIpnc

We celebrate individuality and welcome you to join us if you embrace all backgrounds, identities, beliefs, and ways of working. If you need support applying, reach out at careers@sage.com.

Learn more about DEI at Sage : sage.com / en-us / company / careers / diversity-equity-and-inclusion /