What are the responsibilities and job description for the Social Media Manager position at Soni?
Seeking an experienced social media professional with 3-5 years in social media management, influencer marketing, and brand partnerships. This role involves developing and executing organic social strategies, managing influencer and affiliate programs, and fostering brand collaborations to enhance visibility and engagement. The ideal candidate will have a strong understanding of content trends, platform algorithms, and community growth tactics.
Required Skills:
- 3-5 years of experience in social media management, influencer/affiliate marketing, and brand partnerships, preferably in DTC e-commerce or agency settings.
- Proven ability to grow social media followings, engagement, and revenue through influencer-driven strategies.
- Experience negotiating and managing brand collaborations, sponsorships, and partnerships.
- Strong knowledge of social algorithms, UGC trends, short-form content, and community engagement.
- Deep expertise in organic social strategies across TikTok, Instagram, Facebook, YouTube, and emerging platforms.
Preferred Skills:
- Established relationships with influencers, content creators, and industry professionals in wellness and fitness.
- Experience using influencer marketing platforms such as GRIN, Upfluence, AspireIQ, or TikTok Creator Marketplace.
- Background in executing high-impact campaigns and collaborations to drive brand growth.
- Strong analytical mindset for tracking performance, optimizing strategies, and driving innovation.
- Ability to work cross-functionally to align social efforts with broader marketing objectives.
Compensation: $90,000 - $120,000
Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications.
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Salary : $90,000 - $120,000
