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Director of Ecommerce

Sparklers.US
Hialeah, FL Full Time
POSTED ON 3/10/2025
AVAILABLE BEFORE 6/10/2025

E-Commerce Director

Location : Hialeah, FL 33010

Monday to Friday | 9 : 00 AM – 5 : 00 PM

Full-Time Position

About Us

We are the leading provider of party supplies in America, specializing in weddings, birthdays, gender reveals, and more. We operate across multiple e-commerce platforms and marketplaces, providing exceptional products and customer service.

We are the leading provider of party supplies in America, specializing in weddings, birthdays, gender reveals, and more. We operate across multiple e-commerce platforms and marketplaces, providing exceptional products and customer service.

Job Overview

We are seeking a dynamic and experienced E-Commerce Marketing Director to lead our online marketing initiatives. This role is pivotal in driving our e-commerce strategy, enhancing our brand presence, and maximizing sales through digital channels. The ideal candidate will possess a strong understanding of e-commerce platforms, digital marketing trends, and consumer behavior, enabling them to create effective marketing campaigns that resonate with our target audience.

Duties

  • Develop and execute comprehensive e-commerce marketing strategies to drive traffic, engagement, and conversions on our online platforms.
  • Oversee the management of content across various digital channels, ensuring consistency in brand messaging and alignment with overall marketing goals.
  • Conduct in-depth market research to identify trends, customer preferences, and competitive landscape to inform marketing strategies.
  • Collaborate with cross-functional teams including product development, sales, and customer service to enhance the customer journey and optimize the online shopping experience.
  • Utilize analytics tools to monitor campaign performance, track key metrics, and generate reports that inform decision-making.
  • Create compelling copy for website content, email marketing campaigns, and social media posts that engage customers and drive sales.
  • Manage the use of content management systems (CMS) for website updates and product listings.
  • Leverage Adobe Creative Suite for designing visually appealing marketing materials that align with brand standards.
  • Implement SEO best practices to improve organic search visibility and enhance website traffic.
  • Stay updated on industry trends and emerging technologies to continuously improve e-commerce strategies.

Qualifications

  • Proven experience in e-commerce marketing or digital marketing roles with a strong portfolio of successful campaigns.
  • Proficiency in content management systems (CMS) and familiarity with HTML / CSS for website management.
  • Strong analytical skills with experience using analytics tools to derive insights from data.
  • Excellent copywriting skills with a keen eye for detail in creating engaging content.
  • Experience with email marketing platforms and strategies to effectively reach target audiences.
  • Proficient in Adobe Creative Suite for graphic design tasks related to marketing materials.
  • Strong research skills to stay ahead of market trends and consumer behavior changes.
  • Ability to work collaboratively in a fast-paced environment while managing multiple projects simultaneously.
  • A passion for e-commerce and staying current with digital marketing innovations.

    • Why Join Us?

  • Competitive salary & growth opportunities
  • Be part of a thriving e-commerce business
  • Dynamic and collaborative team environment
  • Opportunity to contribute to a growing brand
  • Apply Now! If you are passionate about e-commerce, customer service, and digital marketing, we want to hear from you!

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