Marketing Strategist

Company Overview

Spring Property Management is a second-generation, family-owned business dedicated to providing straightforward, community-focused property management solutions. With operations spanning Central Ohio, Manhattan, and Jersey City, we manage a diverse portfolio that includes multifamily and mixed-use spaces.

As we scale our operations, we’re looking for a dynamic and hands-on Marketing Strategist to modernize our marketing efforts, grow our digital presence, and play a pivotal role in our expansion.

Why Join Us?

• Impact: See the immediate results of your contributions in a rapidly growing organization.
• Growth Opportunities: Join at a pivotal time, with the potential to grow into a senior role as the company scales.
• Collaborative Team: Work closely with senior management and contribute to shaping our marketing strategy.
• Innovation: Help modernize our marketing approach, introducing best practices and fresh ideas to drive growth.

Your Role

As our Marketing Specialist, you will take ownership of marketing initiatives to enhance tenant engagement, attract new residents, and elevate the company’s brand. You’ll work across platforms and channels to ensure a cohesive and impactful marketing strategy that aligns with our mission.

Key Responsibilities

Marketing Strategy & Campaign Management

• Develop and execute marketing campaigns to attract new tenants and increase property visibility.
• Collaborate with external vendors and senior management to produce timely, high-quality materials.

Digital Media Management

• Create and manage engaging content for the company website, social media platforms, and email marketing campaigns.
• Highlight property features, community events, and open a channel between the community and the property management team.
• Enhance and grow the company's social media presence by creating impactful posts, engaging with audiences, and analyzing performance to stay up to date in the industry and continue to attract talent.
• Leverage analytics tools (e.g., Google Analytics) to optimize online campaigns and increase ROI.

Resident Retention

• Implement creative strategies to boost resident satisfaction, such as newsletters, special promotions, and community events.
• Serve as a bridge between residents and management to resolve issues and improve tenant relationships.

Data Analytics & Reporting

• Track and report on marketing campaign performance and engagement metrics.
• Use insights to adjust strategies and support decision-making for future initiatives.

Event Coordination

• Organize and manage community events and other promotional activities to enhance resident experience and attract prospects.
• Manage logistics, from venue selection to post-event follow-up.

Your Skills & Qualifications

• Education: Bachelors degree in Business or a related field required, MBA preferred.
• Experience: 2-4 years in marketing, preferably in real estate or property management.
• Proven experience in social media management or digital marketing roles is preferred.
• Strong writing, editing, and verbal communication skills.
• Strong knowledge of advertising principles as they relate to social media platforms.
• Familiarity with the Real Estate industry and their roles and uses in digital spaces is a plus.
• Proficiency in graphic design tools (e.g., Adobe Creative Suite) is desirable but not mandatory.
• Excellent research skills to identify relevant trends and topics for content creation.
• Ability to work collaboratively within a team while also being self-motivated.

Ready to Grow With Us?

Join Spring Property Management and make a tangible impact on our growth journey. We’re looking for someone eager to bring fresh ideas and modernize our marketing efforts as we scale.

Job Type: Full-time

Pay: $19.00 - $23.00 per hour

Expected hours: 36 – 40 per week

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Application Question(s):

• What is your expected hourly rate?

Experience:

• Marketing: 2 years (Required)

License/Certification:

• Driver's License (Preferred)

Work Location: Hybrid remote in Powell, OH 43065

Salary : $19 - $23