Social Media Specialist

Job Overview
We are seeking a creative and detail-oriented Social Media Specialist to join our dynamic team. In this role, you will be responsible for developing and implementing effective social media strategies that enhance our brand presence and engage our audience. You will utilize your skills in social media marketing, graphic design, and public relations to create compelling content that resonates with our target market.

Responsibilities

• Develop and execute social media marketing strategies across various platforms to increase brand awareness and engagement.
• Create, edit, and publish high-quality content including graphics, photos, and videos that align with our brand voice.
• Monitor social media channels for trends, feedback, and engagement opportunities through social listening techniques.
• Collaborate with cross-functional teams to ensure cohesive messaging across all platforms.
• Conduct proofreading of all content to maintain high standards of quality and accuracy.
• Analyze performance metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
• Stay updated on industry trends, best practices, and emerging technologies in social media marketing.
• Manage public relations efforts by responding to inquiries and engaging with followers in a professional manner.

Requirements

• Proven experience in social media marketing or a related field.
• Strong skills in graphic design using tools such as Adobe Illustrator or similar software.
• Proficiency in SEO practices to enhance online visibility.
• Excellent proofreading abilities with a keen eye for detail.
• Familiarity with photography techniques to create visually appealing content.
• Knowledge of web design principles is a plus.
• Strong communication skills with the ability to engage audiences effectively.
• Ability to work collaboratively within a team environment while managing multiple projects simultaneously.

If you are passionate about social media and have the skills to create impactful content that drives engagement, we encourage you to apply for this exciting opportunity.

Job Type: Contract

Pay: $20.00 - $40.00 per hour

Expected hours: 10 – 40 per week

Benefits:

• Flexible schedule

Schedule:

• Day shift

Experience:

• Social media marketing: 1 year (Required)

Ability to Commute:

• Gainesville, FL 32606 (Required)

Ability to Relocate:

• Gainesville, FL 32606: Relocate before starting work (Preferred)

Willingness to travel:

• 25% (Preferred)

Work Location: In person

Salary : $20 - $40