What are the responsibilities and job description for the Digital Marketing Specialist - 84651 position at Swoon?
Our client, a private organization dedicated to generating marketing/data resources, is hiring a full time Digital Media Specialist to join a newly developed and innovative team!
Location: Tempe, AZ - 3 days a week onsite
Hours: 40 hours a week
Contract Duration: 6 months with high potential to convert
Pay Rate: $38-43/hr
About this role:
- Develop, manage, and execute effective digital media plans for units/colleges across the university that meet and exceed client advertising related business goals
- Execute digital media campaigns for multiple units including PPC search and social across Facebook, LinkedIn, Snapchat, TikTok, Google, Bing as well as site direct buys
- Understand, set up, and manage new and existing Paid Search and Social campaign components
- Make strategic recommendations for testing and optimizations to improve performance for the client/unit and internal teams on an ongoing basis
- Set up campaigns for appropriate ad and conversion tracking in vendor platforms, brand safety, CRM and analytics tools
- Report campaign performance by preparing decks and/or other reports from multiple tracking and analytics sources
Experience:
- 5 years of digital marketing experience
- Bachelor's degree in marketing or similar
- Paid search and social media experience
- Experience with Microsoft Office including Excel and PowerPoint
- Strong multi-tasker
Interested? Apply now!
Salary : $38 - $43
