What are the responsibilities and job description for the Senior Marketing Manager position at Texas Health Huguley FWS?
Job Description - Senior Marketing Manager (24022498)
Senior Marketing Manager (Job Number : 24022498)
Description
The role you’ll contribute :
The Senior Marketing Manager position serves as a leader and collaborator with responsibility for the creation and execution of strategic, integrated marketing campaigns that build brand awareness, grow consumer brand preference, and increase volume and market share for AdventHealth Sebring, AdventHealth Lake Placid, and AdventHealth Wauchula.
The Senior Marketing Manager develops consumer volume-driving strategies to grow volumes and build consumer loyalty through deployment of integrated marketing and advertising campaigns that leverage the right channel mix to reach the right consumer, at the right place, at the right time. Channel mix includes, but is not limited to, radio (traditional and digital), print, out of home, digital search, social media (organic & paid), events and more.
The value you’ll bring to the team :
- Develops and executes strategic marketing plans and budgets to meet established branding, volume, market share, and service line goals. Develops plans to meet goals with return on investment tracking mechanisms to ensure success.
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Qualifications
The expertise and experiences you’ll need to succeed :
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