What are the responsibilities and job description for the Pharmaceutical Account Development Manager position at The HRT Club?
Key Responsibilities
- Manage and Grow Current HCP Accounts
- Analyze and monitor weekly data streams to identify positive and/or negative growth trends and manage accounts accordingly.
- Create consistent touchpoints with high-volume HRT Club writers to keep offices updated and ensure they have all current resources needed.
- Identify virtual and/or in-person engagement opportunities to build rapport and foster positive relationships amongst highest-volume HRT Club writers.
- Grow prescription velocity and new patient sign-ups at new offices by introducing them to The HRT Club and providing patient materials.
- Generate New Business Through Lead Follow-up
- Respond to all inquiries and messages that come into The HRT Club Customer Care line and/or Sales Operations from White Space offices and healthcare providers.
- Conduct 1:1 video calls with offices and/or healthcare providers to review HRT Club details, answer questions and assist in setting-up office protocols.
- Drive event return on investment (ROI) with timely follow-up to all leads obtained during national conferences/conventions.
- Generate New Business Through Direct-to-Physician Marketing Campaigns:
- Partner with Marketing leadership to create regular communications targeting white space providers to keep them appraised of any updates, changes or new offerings/services available at The HRT Club.
- Create and collaborate with Marketing leadership, sales rep panels and external agencies in the creation of new promotional material to engage HCPs and grow HRT Club membership.
- Generate New Business Through Virtual/In-person Healthcare Provider Interactions:
- Represent The HRT Club at National Conferences/Meetings, by engaging HCPs at the exhibitor booth and gathering customer data for lead follow-up.
- Conduct 1:1 Video calls with offices and/or healthcare providers to review HRT Club details, answer questions and assist in setting-up office protocols.
- Adjust strategies based on performance insights and feedback to ensure ongoing growth and improvement.
