What are the responsibilities and job description for the Paid Ads Specialist position at ThriveCart LLC?
A company is looking for a Paid Ads Specialist to plan, execute, and optimize paid media campaigns across various platforms.Key ResponsibilitiesDevelop, implement, and manage paid advertising campaigns across platforms such as Google Ads and Facebook / Instagram AdsMonitor campaign performance, analyze data, and generate actionable insights to improve resultsCollaborate with the marketing team to ensure paid campaigns complement organic efforts and provide regular performance reportsRequired Qualifications3 years of experience in managing paid advertising campaigns, preferably for SaaS or e-commerce brandsStrong analytical skills with proficiency in tools like Google Analytics and ad platform dashboardsProven track record of running successful campaigns on various advertising platformsHands-on experience with A / B testing and audience segmentationCertification in Google Ads or Facebook Blueprint is a plus