Demo

Director Of Ecommerce

TURNBRIDGE Technical Solutions
GA Full Time
POSTED ON 1/23/2025
AVAILABLE BEFORE 4/14/2025

DIRECTOR OF ECOMMERCE

FULLTIME ROLE (REMOTE)

We are seeking a leader with experience in the tech industry who can seamlessly integrate technical expertise, user experience optimization, data-driven analytics, and growth strategies to deliver superior results. In this role, you will :

  • Develop and execute the overarching eCommerce strategy, setting a clear vision that aligns with business objectives and drives significant new acquisition growth
  • Lead initiatives to refine the digital customer experience, including website performance, chat engagement, lead generation, checkout flows, and the customer portal, ensuring a seamless and frictionless journey
  • Design and implement strategies to capitalize on cross-sell and upsell opportunities, maximizing the lifetime value of existing customers while driving higher customer satisfaction
  • Leverage advanced analytics, web tracking tools, and testing frameworks to monitor key performance indicators (KPIs) and continuously optimize the eCommerce funnel
  • Champion experimentation and lead conversion rate optimization initiatives to streamline the purchase process, reduce cart abandonment, and improve overall user engagement metrics
  • Partner closely with Product, Engineering, Performance Marketing and Sales teams to drive alignment and execution of key eCommerce initiatives
  • Drive customer lifecycle strategy by developing and executing email nurture programs that engage, retain and grow our customer base across a family of brands
  • Provide strategic direction, mentorship, and development opportunities to high-performing eCommerce and Creative teams, fostering a culture of continuous improvement and innovation
  • Be responsible for the employee life cycle including; disciplinary actions, performance reviews, goal reaching activities, fostering a positive environment, following company policies, etc.
  • Occasional travel

Qualified candidates will have the following :

  • Bachelor’s degree in Marketing, Business, Computer Science, or a related field
  • 10 years of progressive eCommerce and CRO experience, with at least 3 years in a senior leadership capacity
  • Proven success in leading eCommerce operations with a track record of driving substantial growth and innovation
  • Expertise in advanced web analytics (e.g., Google Analytics) and Heatmap (eg. Full Story) with proficiency in testing tools (e.g., Optimizely, VWO)
  • Deep understanding of UX / UI principles, CRO best practices, and web development frameworks
  • Experience with CRM and marketing automation platforms (eg HubSpot, Marketo, Salesforce)
  • Experience managing eCommerce platforms and optimizing digital customer experiences
  • Strong strategic thinking, with the ability to translate business objectives into effective digital strategies.
  • Demonstrated ability to lead high-impact cross-functional initiatives in a fast-paced, dynamic environment
  • Exceptional communication, leadership, and stakeholder management skills, with a proven ability to Influence at all levels of the organization
  • Please, no 3rd parties. Visa sponsorship is not available for this opportunity.

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