What are the responsibilities and job description for the Digital Marketing Assistant position at Universal Oil?
Overview:
Universal Oil is a 147-year-old, 100% employee-owned fuel & lubricant company in Cleveland. We seek a proactive and detail-oriented Digital Marketing Assistant to support our growing e-commerce and marketing efforts. The ideal candidate will have hands-on experience with major online retail platforms, content creation, and digital marketing tools. You’ll play a key role in managing listings, handling customer interactions, supporting email and social media campaigns, and helping to expand our brand presence across multiple channels.
*This job is in the office 100%*
Responsibilities include but are not limited to:
E-Commerce Operations
- Manage and maintain product listings across platforms, including Amazon, Walmart, eBay, and WooCommerce
- Enter and process customer orders accurately and efficiently
- Respond to customer inquiries, process refunds, and provide excellent support
- Build out and optimize new sales channels, specifically Walmart and eBay
- Support and build out our direct-to-consumer Presidential Engineered Lubricants website
Creative & Content Development
- Create and edit listing images and marketing assets using Adobe Creative Suite (Photoshop, Illustrator, InDesign a plus)
- Assist with blog writing, product descriptions, and marketing copy aligned with brand voice
- Develop and schedule email marketing campaigns and newsletters
Digital Marketing & Analytics
- Manage and grow our social media presence across platforms
- Conduct market research to identify trends and opportunities
- Optimize listings and website content for SEO
- Utilize Google Merchant Center, Google Analytics, and SEO tools to monitor and improve performance
- Understand and contribute to customer journey mapping and marketing funnels
Administrative & Technical Tasks
- Competently use Excel and Google Sheets for data entry, reporting, and analysis
- Support the ongoing development and management of our UO website project in collaboration with leadership
Qualifications
- Bachelor’s degree in marketing or Associate’s degree in marketing plus equivalent experience
- 2 years of experience in a marketing or e-commerce assistant role
- Strong written and verbal communication skills
- Highly organized with excellent time management
- Self-motivated and comfortable working independently or in a team
Preferred Qualifications
- Knowledge of paid advertising, including Google Ads and Amazon PPC
- Experience using Klaviyo for email automation
- Familiarity with tools such as Helium 10, Sellerboard, SEMrush, Ahrefs, or similar platforms
- Previous experience managing or launching a branded website
Benefits:
· 401(k) 100% employer match up to 5%
· Bonus – Performance Based
· Dental Insurance – 100% Employer Paid
· Employee assistance program
· Employee discount on fuel
· Flexible spending account (FSA)
· Competitive Health Insurance
· Immediate eligibility for share accumulation
· $100K Life insurance – 100% Employer Paid
· Paid time off – Starting with 20 Days
· Parental leave
· Vision insurance – 100% Employer Paid
This is an onsite, salaried position that includes a bonus and shareholder status of a 100% owned ESOP. We are a small company that genuinely values our employees and provides a place to make a difference daily.
Job Type: Full-time
Schedule:
- 8 hour shift
Education:
- Associate (Required)
Location:
- Cleveland, OH 44113 (Required)
Work Location: In person
Salary : $100,000