What are the responsibilities and job description for the Social Media Manager for a Cosmetic Company in the US (Home Based Part Time) position at Virtual Coworker?
• Develop and implement a comprehensive social media strategy aligned with brand goals and voice
• Plan, create, and schedule content for Instagram, TikTok, Facebook, LinkedIn, YouTube, Pinterest, and Twitter/X
• Lead daily management of all social accounts: posting, engaging, responding, and growing our audience
• Collaborate with content creators, influencers, and internal teams for UGC and branded campaigns
• Launch and optimize paid social campaigns (in collaboration with performance marketing, if applicable)
• Stay on top of social trends, memes, audio, and algorithm changes to keep content relevant and engaging
• Monitor analytics, KPIs, and campaign performance using native tools and platforms like Later, Sprout, or Meta Suite
• Generate monthly social media performance reports with insights and actionable recommendations
• Support product launches, promotions, and cross-channel campaigns through creative social strategies
• Plan, create, and schedule content for Instagram, TikTok, Facebook, LinkedIn, YouTube, Pinterest, and Twitter/X
• Lead daily management of all social accounts: posting, engaging, responding, and growing our audience
• Collaborate with content creators, influencers, and internal teams for UGC and branded campaigns
• Launch and optimize paid social campaigns (in collaboration with performance marketing, if applicable)
• Stay on top of social trends, memes, audio, and algorithm changes to keep content relevant and engaging
• Monitor analytics, KPIs, and campaign performance using native tools and platforms like Later, Sprout, or Meta Suite
• Generate monthly social media performance reports with insights and actionable recommendations
• Support product launches, promotions, and cross-channel campaigns through creative social strategies
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