What are the responsibilities and job description for the Senior Brand Strategist position at VirtualVocations?
A company is looking for a Senior Brand Strategist to drive strategic brand initiatives and enhance cultural engagement.Key ResponsibilitiesDevelop and execute strategic brand initiatives across key product categoriesLead brand efforts in emerging cultural verticals, particularly music and sportsRefine the brand strategy for SoFi Plus, enhancing its value proposition and member adoptionRequired QualificationsBachelor's degree8 years of experience in brand strategy, creative strategy, or product marketingStrong experience in developing brand-led marketing initiativesAbility to analyze research and synthesize actionable insightsFamiliarity with digital, social, and influencer marketing strategies
