What are the responsibilities and job description for the Senior Manager, Paid Social position at VirtualVocations?
A company is looking for a Senior Manager, Paid Social to lead high-impact paid social campaigns and drive innovation.Key ResponsibilitiesDevelop and execute high-impact paid social strategies aligned with client goalsManage and optimize substantial monthly paid social investments across various platformsAnalyze performance data to provide actionable insights and recommendationsRequired Qualifications5 years of experience in paid social execution and strategy, particularly in B2B campaignsDeep expertise in LinkedIn Campaign Manager and Facebook Business ManagerExperience managing large-scale paid social budgets across multiple platformsHands-on experience with analytics tools like Google Analytics, Looker, and TableauProven experience in A / B testing and audience segmentation strategies
