What are the responsibilities and job description for the Marketing Administrative Coordinator position at Visit Mobile?
POSITION: Marketing Administrative Coordinator
SUPPORTED BY: VICE PRESIDENT OF CREATIVE & DIGITAL MARKETING
EDUCATION/EXPERIENCE: College Degree is preferred; however, some college is accepted. Hospitality experience preferred. Computer Skills including Microsoft 365, Google Docs, and Slack. Prefer experience with a task management system such as Monday, Basecamp, or Asana. Must possess excellent time management skills and can create spreadsheets and reports and organize data proficiently. Experience in the ability to multitask, prioritize, follow up on assignments, and strong organizational skills are imperative. Must be self-motivated, focused, organized, and extremely detail-oriented. Some photography experience is preferred.
POSITION SUMMARY: The Marketing Administrative Coordinator assists with the administrative and operational efforts of the Marketing and Communications Department to facilitate goals, campaigns, and strategies promoting the City of Mobile to potential visitors. This position also performs other duties relating to project management. Additionally, this position may involve social media management, creative brainstorming in a team setting, content creation, and other marketing-related needs. This position requires excellent written communication and verbal skills. Must be able to take direction and perform administrative efforts with minimal supervision.
DAILY ACTIVITIES
- Coordinate and manage the day-to-day administrative functions of the marketing department.
- Assist with executing marketing campaigns from concept to delivery, ensuring alignment with the organization's tourism goals.
- Manage timelines, tasks, and resources for various marketing projects such as events, content creation, and promotional materials.
- Coordinate cross-functional teams to ensure timely delivery of marketing initiatives.
- Capture high-quality photos and videos of local attractions, events, and tourism activities to be used in marketing materials.
- Edit and curate visual content for use across websites, social media, and print campaigns, ensuring alignment with brand guidelines.
- Assist in developing content for social media channels, maintaining a consistent and engaging presence.
- Monitor and respond to social media activity, including comments and direct messages, to build a community of followers.
- Must be proficient in using CRM, CMS, and other marketing-related software and be committed to training webinars and attending advanced classes, pending budget approval.
- Assists Vice President of Creative and Digital Marketing with correspondence
- Take minutes of Marketing meetings and build tasks and timelines for projects discussed
- Provide daily reporting to the Vice President of Creative and Digital Marketing on project statuses
- Ability to work a flexible schedule that sometimes includes after-hours/weekend events.
- Assist in coordinating with the Marketing Department in preparing presentations for staff members.
- Assist Vice President of Creative and Digital Marketing with special project needs from S.V.P. and C.E.O.
PHYSICAL DEMANDS/WORK ENVIRONMENT:
- Continuously required to hear and respond to verbal cues and to see and respond to visual cues.
- Each shift requires a mix of light bending, walking, standing, and sitting, as well as moderate lifting of up to 30 lbs.
- This position may require exposure to moderate to high levels of noise, temperature fluctuations dependent on outdoor weather, and high levels of contact with the public.
- This role combines creativity, project management, and a love for tourism, making it ideal for someone eager to promote local destinations and experiences.
Please send your cover letter and resume to Oliver Dorgan (Vice President of Creative and Digital Marketing) odorgan@mobile.org. Deadline to apply is 2/20/24.