What are the responsibilities and job description for the Digital Marketing Specialist position at Western Elite?
Digital Marketing Specialist
Job Overview
We are seeking a digital marketer who will develop and manage all of our company’s marketing initiatives both internal and external, with the goals of increasing web traffic and online sales. As a digital marketer, you will use SEO, social media, and email marketing best practices to guide our marketing efforts across all digital channels. You will strengthen our messaging to reach new audiences and better connect with our existing audiences, expanding our business.
Responsibilities :
Digital marketers with our company are expected to hold several key responsibilities :
- Identify, recommend, and implement new digital marketing strategies and campaigns.
- Make recommendations and implement changes to improve website efficiency and performance.
- Create and optimize landing pages, following marketing best practices.
- Plan and execute social media marketing campaigns.
- Create website content and blog posts, and develop a content calendar.
- Develop email marketing campaigns and email blasts, and manage email lists.
- Review Google Analytics and metrics and use them to evaluate and improve marketing performance.
- Work with marketing specialists, strategists, and other members of the marketing team.
Job Qualifications and Skill Sets :
We seek a versatile digital marketer with experience in the following areas :
Our ideal candidate has detail-oriented analytical skills, high-quality communication skills, and the ability to work on a marketing team. If this sounds like you, Please apply and bring a digital or printed portfolio to the interview showcasing your marketing work.
Salary : $23 - $33
