What are the responsibilities and job description for the Digital Marketing Coordinator position at X-Rite?
Job Overview:
X-Rite is a leading provider of digital printing solutions, and we are seeking a highly motivated Digital Marketing Coordinator to join our team.
In this role, you will assist in the development and execution of digital marketing campaigns, including email marketing and webinars.
You will work closely with our marketing team to plan and manage email campaigns, schedule and execute email sends, and monitor email performance.
The ideal candidate will also assist in overseeing the end-to-end webinar program, including planning, promotion, execution, and follow-up.
To be successful in this role, you will require strong organizational skills, attention to detail, and excellent communication abilities.
Proficiency in marketing automation tools and webinar platforms is essential, along with experience in email marketing and content creation.