What are the responsibilities and job description for the Marketing Manager position at XFD Real Estate Partners?
Marketing Manager Job Description
Reports to property’s General Manager with support from our corporate operations team.
SUMMARY: A marketing manager in property management is responsible for developing and implementing marketing strategies to attract and retain residents.
OVERALL DUTIES AND RESPONSIBILITIES include, but not limited to:
- Executing on branding, marketing, and leasing strategy for the property
- Implementing and measuring the success of leasing programs
- Tracking obstacles to leasing and providing actionable feedback
- Coordinating, managing, and training leasing staff
- Setting and communicating weekly leasing goals to leasing team
- Lead generation (digital and traditional)
- Online Reputation Management
- Daily prospect follow-up management
- Customer service management
- Resident Communications Relationship building (university, B2B, student groups)
- Tracking market performance and performance driving elements
- Tracking performance of marketing mediums and optimizing accordingly
- Reporting – leasing and market
- Marketing budget management
Job Type: Full-time
Required experience:
- Property Management: 2 years
- Knowledge of Entrata is a plus
Required education:
- Bachelor’s degree in Marketing, Business or related field
Job Type: Full-time
Pay: $43,000.00 - $45,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Experience:
- Marketing: 1 year (Required)
- Social media management: 1 year (Required)
Work Location: In person
Salary : $43,000 - $45,000
