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Webmaster
$76k-95k (estimate)
Full Time | Insurance 4 Days Ago
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Wellmark Blue Cross and Blue Shield is Hiring a Webmaster Near Des Moines, IA

  • Bachelor’s degree in marketing, advertising or related field or direct and applicable work experience.
  • Ability to cultivate peer, key stakeholder and vendor relationships in order to drive results.
  • 2 years of experience in planning, updating, and building websites.
  • Possesses a strong working knowledge of HTML, CSS, and various Content Management Systems (CMS) platforms.
  • Collaborates with business stakeholders, creative, strategy and campaign marketing teams to produce web pages and assets.
  • Demonstrated project management effectiveness: meeting deadlines, solving problems and managing multiple activities or projects.
  • Prioritizes planned and unplanned work, understanding what highest priority is and ensuring all deadlines are met.
  • Performs quality assurance on properties to ensure they are functioning properly, including sitemaps and overseeing site technical updates.
  • Appropriately routes content for stakeholder, legal, and compliance review as needed.
  • Solid understanding of digital marketing best practices, and the ability to define and translate strategy to execution in digital environments.
  • Ensures content pages follow industry and digital best practices and supports SEO efforts.
  • Ensures accuracy of work, double checking tasks are completed thoroughly and correctly.
  • Coordinates among cross functional teams to identify website challenges and recommends and implements solutions.
  • Works with analytics partners to ensure proper tagging and tracking across our websites.
  • Monitors website performance and makes optimization recommendations.
  • Presents to internal stakeholders site analytics, results, and optimization recommendations.
  • Collaborates with various stakeholders to ensure content alignment with the following guidelines, standards, regulations, and requirements: brand guidelines, Web Content Accessibility Guidelines (WCAG) 2.0 Level AA, Centers of Medicare & Medicaid Services (CMS), Medicare Communications and Marketing Guidelines (MCMG), Affordable Care Act (ACA), Blue Cross and Blue Shield Association, and other regulatory entity guidelines.
  • Learns new marketing technology capabilities as they become available.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Insurance

SALARY

$76k-95k (estimate)

POST DATE

06/23/2024

EXPIRATION DATE

07/20/2024

WEBSITE

wellmark.com

HEADQUARTERS

DES MOINES, IA

SIZE

1,000 - 3,000

FOUNDED

1939

CEO

VIC MORALES

REVENUE

$1B - $3B

INDUSTRY

Insurance

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The following is the career advancement route for Webmaster positions, which can be used as a reference in future career path planning. As a Webmaster, it can be promoted into senior positions as a Web Applications Developer IV that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Webmaster. You can explore the career advancement for a Webmaster below and select your interested title to get hiring information.