Seed Beauty/ColourPop is Hiring a Manager, Product Marketing (Hybrid in Oxnard) Near Oxnard, CA
ColourPop is looking for a Manager, Product Marketing to join the New Launch & Product Development team at ColourPop. This individual will be responsible for analyzing market/ competitive data, sales trends, customer feedback (social sentiment, customer reviews) to help develop and support implementation of ColourPop’s product portfolio and innovation pipeline. This analysis will drive the brand’s product marketing strategy and inform the go-to-market teams’ strategies at launch. This role should be able to independently drive analysis and develop and communicate key insights.
This role will be based at the Oxnard office from Tuesday-Thursday each week
Your Opportunity
Support Director, Product Development by gathering and analyzing data to build out comprehensive product marketing briefs, including consumer insights, sales data, comprehensive competitive analysis and input from retailers and markets
Ensure accurate and timely completion of marketing briefs for all new products
Prepare pricing analyses and provide SRP targets for new launches based on analysis of competitive landscape
Support presentation development for key internal and external product marketing meetings
Work with sales and demand planning to prepare volume opportunity estimates and drive global forecasts
Prepare timely communications for retailers and markets, including product launch calendars, pricing, positioning, strategies and support
Communicate new product messaging, claims development and educational support to stakeholders
Your Attributes
3-5 years of experience in product development / marketing within the beauty industry, preferably with experience in color cosmetics
Self-starter, who is willing to roll up his/her sleeves to dive into data analysis, work cross-functionally with teams to gather data, and find new data sources to help build the right product brief to inform the product development process
Strong understanding of the mass makeup consumer, familiar with industry/product trends
Exceptional organizational skills, and exceptional verbal, written, and presentation skills
Appetite for working in a fast paced, diverse and entrepreneurial environment
Results oriented and driven to achieve results
Fast learner and curious to problem solve and help build processes and solutions
The annual salary range for this position is $90k-$105k. ColourPop also offers a competitive benefits package including vacation time, health benefits, 401k 100% match, paid holidays, and more. Powered by JazzHR aT9hvfFwkE