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Product Marketing Associate
OpenVPN Pleasanton, CA
$71k-89k (estimate)
Full Time | IT Outsourcing & Consulting 5 Days Ago
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OpenVPN is Hiring a Product Marketing Associate Near Pleasanton, CA

ABOUT OPENVPN

OpenVPN is at an inflection point in its history. Starting as a successful open-source and community-oriented VPN product, it has evolved into a leading B2B SaaS network security company over the last two decades. With nearly 20,000 business customers, we are entering a new growth phase and building a high-performance team to support the journey.

Position Overview

We are seeking a dynamic and results-driven Product Marketing Associate with 2-3 years of experience in the network security and cybersecurity field. The ideal candidate will be responsible for developing and executing marketing strategies that drive awareness, engagement, and adoption of our security solutions. This role requires a deep understanding of the cybersecurity landscape, strong analytical skills, and the ability to communicate effectively with both technical and non-technical audiences.

Key Responsibilities:

  • Develop and execute product marketing plans and strategies to drive market adoption
  • Conduct market research to identify customer needs, industry trends, and competitive landscape.
  • Create compelling product messaging and positioning that differentiates our solutions in the market.
  • Collaborate with cross-functional teams, including product management, sales, and marketing, to ensure alignment, provide the needed content, and coordinate product launches.
  • Develop product content and value propositions for marketing campaigns, including digital marketing, content marketing, and social media initiatives.
  • Produce high-quality marketing materials such as whitepapers, case studies, data sheets, and presentations.
  • Conduct webinars, product demos, and training sessions to educate customers and partners on product features and benefits.
  • Keep the top-visited website content updated in terms of product features.
  • Contribute to technical product documentation.
  • Carry out in-depth competitive analysis

Qualifications:

  • Bachelor’s degree in Marketing, Business, Computer Science, or a related field.
  • 2-3 years of experience in product marketing, preferably in the network security and cybersecurity industry.
  • Knowledge of network security protocols and frameworks.
  • Strong understanding of cybersecurity technologies, threats, and trends.
  • Excellent written and verbal communication skills.
  • Proven ability to create compelling marketing content and campaigns.
  • Strong analytical skills and ability to translate complex technical concepts into clear and concise messaging.
  • Ability to work independently and collaboratively in a fast-paced environment.

Preferred Qualifications:

  • Experience working in startups.
  • Certification in cybersecurity or data networking is a plus.

What you can expect

  • 100% premium coverage for you and your dependents.
  • Self-managed time off.
  • Flexible schedule.
  • Fully remote work environment.
  • Compensation for this position will be tailored based on qualifications and experience. Candidates offered the position can expect a starting base salary between $80,000 and $85,000 per year.

At OpenVPN, we pride ourselves on our commitment to creating innovative and secure networking solutions. If you join us, you will have the unique opportunity to shape the product that millions worldwide will interact with daily.

Stay updated with the latest developments and participate in discussions about OpenVPN. Engage with OpenVPN on Github, LinkedIn, and Facebook.

Job Summary

JOB TYPE

Full Time

INDUSTRY

IT Outsourcing & Consulting

SALARY

$71k-89k (estimate)

POST DATE

06/23/2024

EXPIRATION DATE

12/18/2024

WEBSITE

openvpn.net

HEADQUARTERS

PLEASANTON, CA

SIZE

50 - 100

FOUNDED

2002

TYPE

Private

CEO

FRANCIS DINHA

REVENUE

$10M - $50M

INDUSTRY

IT Outsourcing & Consulting

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About OpenVPN

OpenVPN Technologies provides software and technology services for virtual private network markets.

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