Description

Job Summary:

The Marketing Coordinator will promote the company’s products and services to existing and prospective customers through strategic use of graphics, logos, and other promotional strategies. 

Duties/Responsibilities:

• Collaborates with sales or buyers, and Outreach & Development Manager to fully understand product and communication needs.
• Gathers the materials necessary to understand the project and competition in the area such as literature or previous marketing campaigns; analyzes these materials to determine the most effective communications technique. 
• Based on assessment, brainstorms, drafts, and proposes communications campaigns, which may include social and online media, print media, direct mail, and other multimedia.
• Creates and coordinates multimedia packages.
• Evaluates success of campaigns when completed.
• Presents design ideas and recommendations to marketing manager, committee, or sales team.
• Attends trade shows, networking events, customer visits and community fairs. Staff the company booth if needed. 
• Designs and creates in-house materials for enhancing culture i.e. JJ highlights, TV monitors at JJ, motivational content, etc.
• Creates content to be shared on social platforms i.e. reels, videos for sales to use for customer engagement, promotional.
• Creates and takes direction for company presentations.
• Supports company with photographing JJ tours, in house presentations, vendor visits, etc.
• Works with purchasing team to update our weekly emails 
• Performs other duties as assigned. 

Requirements

Required Skills/Abilities: 

• Excellent verbal and written communication skills that may include public speaking and presentations.
• Excellent organizational skills and attention to detail.
• Excellent time management skills with a proven ability to meet deadlines.
• Strong analytical and problem-solving skills.
• Computer skills, including MS Office, marketing software (Adobe Creative Suite and CRM), and applications (Web analytics, Google Adwords etc.)
• Photography skills to capture content for social platforms, company presentations, POS, etc. 

Education and Experience:

• Bachelor’s degree in marketing, Journalism, Advertising, Communications, or related field.
• Three to five years of related experience writing and editing projects; portfolio of relevant previous projects highly preferred.
• Skilled marketing professional with experience in creating point of sale
• General understanding of seafood is preferred

Other Abilities:

• Exercise good judgment
• Think clearly and quickly, maintain concentration, and make concise decisions in pressure situations. 
• Prioritize, organize, and follow up. 
• Attention to details.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• While performing the duties of this job, the employee is regularly required to sit and talk or listen. 
• The employee frequently is required to use hands to finger, handle, or feel. 
• The employee is occasionally required to stand, walk, and reach with hands and arms.
• Prolonged periods of sitting at a desk and working on a computer.
• Must be able to lift 15 pounds at times.

Work Environment:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate.
The duties listed above are intended only as an illustration of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or a logical assignment to the position.
The job description does not constitute an employment agreement between the employer and employee and is subject to change by the employer as the needs of the employer and requirements of the job change.