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Field Marketing Manager (Healthcare)
Apply
$97k-127k (estimate)
Full Time 6 Days Ago
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Better Health Group is Hiring a Field Marketing Manager (Healthcare) Near Tulsa, OK

Job Description

Job Description

Our mission is Better Health. Our passion is helping others.

What’s Your Why?

• Are you looking for a career opportunity that will help you grow personally and professionally?

• Do you have a passion for helping others achieve Better Health?

• Are you ready to join a growing team that shares your mission?

Why Join Our Team: At Better Health Group, it’s our commitment, our passion, and our culture that sets us apart. Our Team Members make a difference each and every day! They support our providers and payors, ensuring they have the necessary tools and resources to always deliver best-in-class healthcare experiences for our patients. We don’t just talk the talk - we believe in it and live by it. Be part of a team that shares your passion and drive, and start living your purpose at Better Health Group.

Position Objective:

The Manager, Field Marketing is responsible for leading a team of Community Liaisons to drive growth metrics within the assigned territory. This position reports to Director, Field Marketing (or similar role) and will oversee positive membership growth through education and and engagement.

 

Responsibilities:

  • Responsible for growth metrics of assigned territory and team 
  • Collaborates with the Director of Field Marketing to execute an action plan for market activities and community outreach to support market growth and retention of assigned territory
  • Collaborates with the Leadership Team to execute successful new clinic openings in assigned market 
  • Oversee the work and performance of Community Liaisons
  • Interview and train new team members
  • Leads and assists with the development of strategic relationships with community partners, health plans, physicians, and office teams for new hires
  • Assists with coverage for open territory when needed
  • Maintain regular communication with Director of Field Marketing with weekly/bi-weekly updates of current market strategies, successes, and challenges within the territory 
  • Conduct presentations to generate leads and increase awareness of VIPcare, SaludVIP, and targeted affiliate providers
  • Coordinate marketing collateral required for events and advertisements
  • Provide support for special projects and educational efforts as directed
  • Drive market membership goals for both growth and retention
  • Maintain relationships with Brokers, Health Plan Insurance Agents, Community Case Workers, and local Vendors associated with the senior population
  • Follow up with new patients and ensure scheduling of first appointment
  • Plans, coordinates, and executes local events within the community
  • Responsible for providing a monthly activity calendar of scheduled community events and forecasting new outreach opportunities and partner relationships
  • Obtain positive membership growth by educating potential patients about our Providers and proven healthcare model
  • Other duties as assigned
 

Position Requirements/ Skills:

  • Bachelor's degree in a related field preferred
  • Leadership experience in a healthcare sales environment
  • Two years of marketing project management, communications and/or marketing campaign development, and event planning experience
  • Exceptional interpersonal skills
  • Strong critical thinking and problem-solving skills
  • Bilingual a plus, but not required
  • Excellent ability to organize and follow-up
  • Must have a current, valid driver's license and reliable transportation
  • Ability and willingness to travel within the assigned market as determined by the business need is required
  • Proficient with Google Suite (Drive, Docs, Sheets, Slides) and Microsoft Office (Word, Excel, PowerPoint) for real-time collaboration
 

Physical Requirements:

  • Ability to sit for extended periods of time
  • Ability to operate a motor vehicle
 

Key Attributes/ Skills:

  • Has a contagious and positive work ethic, inspires others, and models the behaviors of core values and guiding principles
  • An effective team player who contributes valuable ideas and feedback and can be counted on to meet commitments
  • Is able to work within our Better Health environment by facing tasks and challenges with energy and passion
  • Pursues activities with focus and drive, defines work in terms of success, and can be counted on to complete goals
  • Demonstrated ability to handle data with confidentiality
  • Ability to work cross-functionally with multiple teams; ability to work independently with minimal supervision
  • Excellent organizational, time-management, and multi-tasking skills with strong attention to detail
  • Excellent written and verbal communication skills; must be comfortable communicating with internal and external stakeholders
  • Strong interpersonal and presentation skills
  • Strong critical thinking and problem-solving skills
  • Must be results-oriented with a focus on quality execution and delivery
  • Appreciation of cultural diversity and sensitivity toward target patient populations

Compensation & Benefits

We offer a compensation w/bonus and a comprehensive benefits package:

  • Medical, dental, vision, disability, and life
  • 401k, with employer match
  • Paid time off
  • Paid holidays
  • Monthly Vehicle Allowance
  • Monthly and Quarterly Bonus based on personal and team performance

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for their job. Duties, responsibilities, and activities may change at any time with or without notice.

We're an equal-opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

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Job Summary

JOB TYPE

Full Time

SALARY

$97k-127k (estimate)

POST DATE

06/28/2024

EXPIRATION DATE

07/17/2024

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The following is the career advancement route for Field Marketing Manager (Healthcare) positions, which can be used as a reference in future career path planning. As a Field Marketing Manager (Healthcare), it can be promoted into senior positions as a Sales Promotion Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Field Marketing Manager (Healthcare). You can explore the career advancement for a Field Marketing Manager (Healthcare) below and select your interested title to get hiring information.

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If you are interested in becoming a Field Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Field Marketing Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Field Marketing Manager job description and responsibilities

The field marketing manager creates plans for the department and ensures their team follows through with them.

02/12/2022: San Diego, CA

A field marketing manager has a variety of responsibilities that cover both the execution of marketing activities and the administrative work that keeps the department operating. Besides consulting on or running searches for new hires, the field marketing

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Schedule employees to attend trade shows, retail stores, or canvassing opportunities.

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The field marketing manager may also work with other management staff on organizational planning.

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Making direct sales to customers at a field marketing event.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Field Marketing Manager jobs

Think sales transformation and not lead generation.

01/25/2022: Middlesex, NJ

Analyze market trends to determine how best to use the resources.

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Ensure digital and social media sit at the heart of every field marketing activity.

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Create relevant and engaging content.

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Collaborate with sales and marketing leadership to establish priorities, goals and targets, and develop strategic and tactical plans to deliver on those targets.

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Step 3: View the best colleges and universities for Field Marketing Manager.

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